Sunbeam

[C Block 1545]

32 minutes ago, MediaZone4K said:

Watching WSVN's 10pm Sunday newscast. I'm noticing the anchors tracking multiple packages throughout the newscast. I haven't really seen this on any other station. 

 

From observation a lot of those packages seem to be regional, not local stories. Perhaps this is how they have to do it because Sunbeam only has two stations, so they simply track wire service stories. Moreover, I haven't seen them run many Fox News packages. 

I happened to be watching WHDH last Saturday night and noticed this. Their 10:30 lead was an anchor tracked pkg about a police chase caught on video from Texas that happened several days prior. Wasn’t sure if that was typical for them or not, but I got the sense that maybe it was.

[MediaZone4K 1872]

 

I always get this vibe that WSVN doesn't want to be associated with Fox. Ironically they are the model Fox affiliate. 

 

Looking at their coverage of the Biden press conference they did not have any Fox graphics on their feed compared to my local Nexstar/Mission station which does. Correct me if I'm wrong, but I hardly see them use Fox News packages. Very little reference of the Fox network is made on their channel. 

 

EDIT: To my recollection the only time they took Fox's coverage was 9/11

 

My history based assumption is when Ansin ran it he wanted his stations to have strong independent identities so that if they got into another affiliation battle they could stand on their own. WHDH's success post NBC has proven carving out an identity outside of the network is useful.

Edited July 12 by MediaZone4K

[mrschimpf 2232]

A lot of stations get a clean feed, and since it was during local time (Deco Drive), WSVN preferred to do that and stick with it rather than an awkward rejoin of the network at 8. In network time, stations can do what they want, and it wasn't a 'red alert' event requiring taking the network feed. I've seen a lot of stations do it before because they prefer both to make their own calls and not to be left in the lurch if the network doesn't cover it.

[MediaZone4K 1872]

11 minutes ago, mrschimpf said:

A lot of stations get a clean feed, and since it was during local time (Deco Drive), WSVN preferred to do that and stick with it rather than an awkward rejoin of the network at 8. In network time, stations can do what they want, and it wasn't a 'red alert' event requiring taking the network feed. I've seen a lot of stations do it before because they prefer both to make their own calls and not to be left in the lurch if the network doesn't cover it.

Fair points.

 

It is interesting though when stations  completely de-emphasize network branding. It's like they want the benefits of a network affiliation such as primetime programming and live sports, but they want to have the guise of an independent operation.

 

Now for Fox stations, it's obvious why they would want to distance themselves from the brand.

[TheRolyPoly 1986]

On 7/7/2024 at 10:35 PM, MediaZone4K said:

Watching WSVN's 10pm Sunday newscast. I'm noticing the anchors tracking multiple packages throughout the newscast. I haven't really seen this on any other station. 

 

From observation a lot of those packages seem to be regional, not local stories. Perhaps this is how they have to do it because Sunbeam only has two stations, so they simply track wire service stories. Moreover, I haven't seen them run many Fox News packages. 

 

Having watched WSVN 7 as my preferred news station for 19 years now, this is exactly true.

 

Also, they RARELY run FOX News packages from FOX NewsEdge, if ever. And when they do, they make them use custom tagouts so that its 7 News and not FOX News (for example, for Madeline Rivera, a correspondent for FOX News Edge, she would say... in Washington, Madeline Rivera, 7 News. She would never say FOX News on reports sent for WSVN.).

 

And yes, WSVN mainly does their own coverage for national news stories, including the Biden presser from yesterday. They rarely take anything national from FOX News.

[TheRolyPoly 1986]

8 hours ago, MediaZone4K said:

 

I always get this vibe that WSVN doesn't want to be associated with Fox. Ironically they are the model Fox affiliate. 

 

Looking at their coverage of the Biden press conference they did not have any Fox graphics on their feed compared to my local Nexstar/Mission station which does. Correct me if I'm wrong, but I hardly see them use Fox News packages. Very little reference of the Fox network is made on their channel. 

 

EDIT: To my recollection the only time they took Fox's coverage was 9/11

 

My history based assumption is when Ansin ran it he wanted his stations to have strong independent identities so that if they got into another affiliation battle they could stand on their own. WHDH's success post NBC has proven carving out an identity outside of the network is useful.

 

Bingo. WSVN wants nothing to do with the FOX branding outside of airing FOX network programming, live sports, and their promos. When it comes to national news coverage, WSVN has always done it themselves, maybe with the exception of the SOTU address every year, and there has been a handful of times where WSVN would rather carry live coverage from CNN (via their affiliation with CNN Newsource) than FOX News Channel (from FOX NewsEdge).

 

6 hours ago, MediaZone4K said:

Fair points.

 

It is interesting though when stations  completely de-emphasize network branding. It's like they want the benefits of a network affiliation such as primetime programming and live sports, but they want to have the guise of an independent operation.

 

Now for Fox stations, it's obvious why they would want to distance themselves from the brand.

 

Bingo. That's how WSVN 7 operates and they want to keep it that way. After all, they're not FOX 7 for a reason. I happen to live in the only media market in Florida where our FOX affiliate doesn't go by your standard typical FOX branding and that's how they look at when it comes to news as well. It won't change anytime soon, y'all, and they probably won't even mention FOX at all outside their new building in Miramar come 2026.

[Rusty Muck 4362]

WSVN is a station atypical of the norm, in every way possible. That's all that needs to be said.

 

That they are a solid #2 among English-language outlets in Miami—in spite of the lack of any synergy opportunities or not being in any larger chain—speaks to how well they read the market and shaped it in a way to also be heavily atypical of the norm. You don't have to be a cheerleader of the station to realize that.

[MediaZone4K 1872]

4 hours ago, Rusty Muck said:

WSVN is a station atypical of the norm, in every way possible. That's all that needs to be said.

 

That they are a solid #2 among English-language outlets in Miami—in spite of the lack of any synergy opportunities or not being in any larger chain—speaks to how well they read the market and shaped it in a way to also be heavily atypical of the norm. You don't have to be a cheerleader of the station to realize that.

I would love to see updated numbers for the Miami market. From last check, 2022 via nexttv (how accurate are they ?) Telemundo 51 averaged as the top station overall. WPLG comes in as the top English language station ranking at either second or third place overall. 

 

https://www.nexttv.com/news/local-news-close-up-south-florida-holds-the-keys-to-successful-local-news

 

It's truly a feat that WSVN was dethroned. From watching, their newscast don't carry the same energy as they used to. Local 10 has incorporated some of WSVN's tabloid penchant for flashy stories and presentation. They also have a good crop of anchors which has stolen my attention from Ch 7. 

 

WTVJ's broadcasts are very standard plain clean and corporate. Better than WFOR but not as energetic as 10 & 7. 

Edited July 12 by MediaZone4K

[mre29 1436]

16 hours ago, MediaZone4K said:

It's truly a feat that WSVN was dethroned. From watching, their newscast don't carry the same energy as they used to.

 

They lost some of their studio lighting? 

 

(Watch this video and you'll understand. That's a ridiculous number of lighted panels and surfaces.)