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MarkBRollins88_v2

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Posts posted by MarkBRollins88_v2

  1. 1 hour ago, ScottSchell said:

    I've asked a couple of people at KJRH one never answered and the other said he doesnt know when production hasn't said anything to any of the anchors.

    I’m hearing KJRH is still a few weeks out from launching... possibly waiting until after sweeps. They were supposed to go live earlier but there’s been a setback... something to do with the music? 
     

    Im hearing WPTV is planning to launch before the February book. Maybe they’re next? My guess is it’s either them or WXYZ. I’ll be interested to see when they start launching on non-ABC affiliates. 

    • Like 1
  2. On 1/10/2020 at 12:36 PM, nomadcowatbk said:

     

    would Mizzou sell KOMU?

    KOMU is the J-school’s biggest attraction. And the J-school is pretty Much Mizzou’s biggest attraction. Plus they have plans to build KOMU a new state of the art building. Not a chance they’ll ever sell it unless the FCC forces them. 

     

    https://abc17news.com/news/2017/11/10/mu-reveals-top-priority-projects-in-five-year-capital-plan-hopes-to-build-new-journalism-building/



    I found this tidbit interesting...


    “the facility would bring together MU’s media brands, including KOMU, KBIA, Missourian and Vox, in order to create a multi-platform environment.“


    Would this be the only case of a network affiliate, NPR affiliate, local newspaper and local magazine all sharing a newsroom? 

     

     

  3. On 1/8/2020 at 9:06 PM, Requiere said:

    While WFLX/WPTV still have not changed to the new Scripps graphics, they don't bother to even out the old and the new.

    20200108_220245.jpg

    Is it just me or does that L3 look like an updated version of the package that’s being phased out?

     

    it almost looks like the graham L3s.

    • Like 1
  4. 12 hours ago, KevCor said:

    I've been meaning to say this for a while now:

     

    There are many things to argue about with these station groups: inherent editorial biases, incompetent newsrooms/production, even graphical presentation can be considered. But if you're simply griping about news music -- arguably about a total of 30 seconds to 1 minute of a 30-minute broadcast -- you're overreacting.

     

    Now while C Clarity is not a traditional "news" package, but it's not a bad package by any stretch of the imagination. Granted those longer lived packages are synonymous with the stations they are with, they are aged DO age, and they show their age. The music is fine. It's just modern, and everyone loves to hate anything modern.  Just imagine if everyone was still using the music they used in 1970 -- every market would be suffering with a WJZ 1987 - 2017. sound.

     

    As an aside: NONE of those packages you mention are widely used: Signature is in use by six stations nationwide, all in sub-100 TV markets, Primetime News is used by one broadcast and a handful of cable stations, and we all know who uses MCTYW. Eyewitness News is the exception, which most likely occurs because it's a staple in the three largest markets in the country on stations O&O'd by The Mouse, except of course the one who uses MCTYW and that weird Fresno market 🤷🏽‍♀️. The ONLY other broadcast stations still using EWN are WLNE Providence, WJRT Flint,  WBAY Green Bay and also a handful of sub-100 DMA stations.

     

    Believe me C Clairty is just the icing on the cake. My problems with Tegna run much deeper than music—that I can assure you. 

    12 hours ago, TheRyan said:

     

    You missed my point.  I was trying to say that you have packages that were created using actual musical talent.  C Clarity has nothing of actual music.  I tend to think of C Clarity as "noise", instead of news music.   It's full of emotion but little or no substance on most cuts.    As for your point about my aforementioned music pkgs mostly not used anymore, the stations still use an assortment of music pkgs that sound nothing like that "noise."    And I'll also add that stations in the Top-5 markets set the standard for the industry, not the other way around.  

     

    If they had kept "This Is Home" with the new gfx, I wouldn't be quite as repulsed by the Tegna branding--notwithstanding the ridiculous show brands they've debuted (H Town Rush, Wake Up ____, etc.)

     

    I'm a 20-something guy, and the way Tegna thinks my generation wants forced ingenuine shows that are irrelevant is not smart.   If I'm taking time to watch a newscast, I want a newscast with real substance.  And I'm saying that being as tech-savvy as anyone my age.

    As a fellow 20-something guy, I concur. (I think I’ve made that evident by now). 
     

    Tegna is the “hello fellow kids” of ownership groups.

     

    11 hours ago, KevCor said:

     

    Correct, I did miss WLNE. In addition, I did miss a few other markets in my quest for glory and antagonism, which I also now included.

     

    But to reiterate my point: If people are turning away, it's because the CONTENT of the broadcast -- the stories within the newscast and the way the new age MMJ are presenting the content. I am able to accept the argument of the CONTENT and PRODUCTION of the broadcasts being a part of declining ratings, even to go as so far as to allow a discussion of the social-media branding of the productions (I don't agree with that notion that social-media marketing they are using is inherently negative or hurting the stations to be honest, but it's worthy of a discussion).

     

    But again, arguing to me that the music is in and of itself, a key factor of repulsion, that's a pretty superficial way of criticizing something that you could actually put a critical thought behind, IF you so chose to.

     

    If you're taking the time to watch a newscast and you're in Generation Z (or Gen X/Millennial(GenY) like me), you're in the minority, according to a study by Oxford and Reuters Institute.

    Depending on who you ask I could fall under Generation Y or Z (born right on the cusp). The problem is I don’t know anyone else my age (who is not also in the business) that actually watches tv news with any regularity. That’s a departure from previous generations when they were the same age. 
     

    And believe me, I slowly made the switch away from WFAA as Tegnitis set in. This was before C Clarity. The transition from Buttoned-up Belo to Tricked-up Tegna is rather jarring. 

    • Like 1
  5. 4 minutes ago, TheRyan said:

     

    Absolutely agree again, and if there is ever a merger of the Internet and TV (ATSC 3.0 is an early indication that we may be heading in that direction), then the TV product must be high quality anyway in preparation for any eventuality.   In any case, it's never wrong to strive for the best possible product.

     

    If Hearst is successful with producing a stellar gfx pkg and music, then Tegna can and should do better.   

     

    There are many fads in life, and I can guarantee you that "C Clarity" is one of those fads.   Is it any wonder why you still hear music pkgs like Signature, Primetime News, MCTYW, Eyewitness News, and others on-the-air decades after they were first introduced (albeit with updates in many cases)?  The composers of those pkgs used their talent to create iconic music packages that have survived the passage of time.  "C Clarity" lacks any memorable element whatsoever. 

    Not to mention, Hearst has been using Strive since 2013 and it hasn’t aged a bit. Hard to find a music package in circulation that long that still sounds just as cutting-edge as the day it started. 

    • Like 1
    • Thanks 2
  6. 23 hours ago, Weeters said:

     

    Isn't this every major industry, though? Everyone tries to appeal to the younger crowd, and they always have. That's been the target demographic for everything since the beginning of time. How many faces can you find in the Coca-Cola Hilltop ad that don't appear to be under 35? That wasn't a coincidence.

     

    There are quite a few retail chain CEOs out there that now regret "appealing to the people you know". Didn't work out too well for Sears, K-Mart, or about a dozen other large retail establishments in just the past couple years. Times changed, they did not, and instead of being a leader, they trailed behind, struggling to catch up until they couldn't go on any more. Nothing was stopping Sears from being the first to offer online ordering. In fact, they dismantled their catalog operation the year before Amazon was founded, in the process destroying the infrastructure that could have easily ported over to online orders. They could have cornered the market in online retail if some people in their corporate office just went "What about the internet? What if we let people submit orders through the internet? What if we put the entire catalog on the internet and made it searchable?" Would it have been a crazy idea at the time? Yes. Would it have cost a fortune at the time? Yes. But today, we'd be saying "I just ordered new shoes off Sears, my groceries are being delivered by Sears Fresh, and tonight I'm going to sit down and watch some stuff on Sears Prime." "Amazon" would just be a rainforest in South America.

     

    TV executives are well aware that people of all ages are turning from linear TV. Many TV companies are starting to admit this with the "Digital First" concept. They are creating content with the express purpose of said content being posted online. The TV product is NOT their primary focus. The TV product essentially serves as a compilation of the things that have been posted online. This is the transitional period. This is where Sears should have been in 1994: Grandma could still get the Catalog (the TV broadcast), but Junior has the power of the Internet (the Internet) to find exactly what they want, without wasting time thumbing through the entire damn catalog (a traditional linear TV news broadcast). 

     

    What is yet to be seen is whether or not it will work. If it does? Good. If the only way to keep people informed about the happenings in their world is through clips that last less than a minute, at least they're staying informed. If it doesn't? Well, some of the most recent TV facility builds already look enough like a tech startup office that selling them shouldn't be too hard.

    Just because TV isn’t the main focus doesn’t mean you can’t still put a quality product on air. See Hearst, Griffin, Hubbard, Graham etc.
     

    To use the online shopping analogy, Target still makes their brick and mortar stores nice and clean even though more people are shopping online. 
     

    They even incorporate some online elements like online grocery pickup.

     

    But they don’t change the way their stores feel. You’ll still get the same shopping experience inside you always have. That option is still available. When the day comes that no one wants to shop in stores anymore... great, take the stores away. But there’s no need to lessen the experience while they still exist. 
     

    It is possible to make both your web content AND TV content have quality while acknowledging one is on its way out. 
     

    Also, I would say major industries like Coca-Cola have a reason to appeal to the young crowd because they want to hook people while they’re young and make them customers for life.

     

    But since we know young people aren’t watching TV, there’s no point to appeal to them on TV when they’re never going to be your audience in the first place. 

     

    Putting TV news marketing and Soda marketing in the same category is an apples and oranges scenario. You’re talking about two totally different customer bases. 

     

    However, your online product should definitely appeal to them, because you do want to hook them there. We know young people prefer to get their news from the internet.

     

    • Like 2
    • Thanks 3
  7. 28 minutes ago, Webovision said:

    the big lebowski opinion GIF

     

    do you have any evidence to support those claims??? seems to me like a lot of tegna stations are doing fine... even winning awards for their work!!! 

     

    there is no evidence whatsoever that the graphics and the music have impacted viewership... just a tvnt conspiracy theory... the format??? maybe... but the graphics??? who cares??? one person on facebook???

     

    if you all had your way and brought the industry back to the roarin' 90's that you all consider the golden age... the industry would be dead by 2021.

     

    tegna made $552 million last quarter... 2% more than last year... sounds to me like they're doing fine...

    I’ll remind you I was born in the roarin’ 90’s and can tell you tegna’s approach is stupid and condescending to people my age because it’s transparent that they are trying too hard to appeal to us, rather than just do good work. 

    news flash: most people in my generation don’t watch the news on TV. So stop trying to appeal to them. Appeal to the people you know will watch. Just a suggestion. 

     

    By the way... to me, TV news peaked in about 2011 or so. 

    • Like 1
    • Thanks 2
  8. On 12/5/2019 at 6:24 PM, MidwestTV said:

     

    I simply cannot imagine MCTYW surviving, not with out stringent Tegna is on it's look.

    Do not hold out hope for Move Closer To Your World sticking around. Tegna (then Gannet) shattered my dreams when it ripped the Spirit Of Texas out from under WFAA for no good reason at all.
     

    This company’s main goal in life is to take away anything that made a station unique, watchable and likable and replace it with cheaply designed, grossly underpaid, non-focus grouped cow manure. 
     

    Thus, they will take great pleasure in sending MCTYW down the Lougee Loo and replacing it with their new age scat-snap-and-clap-fest as the viewers of NE PA light their torches and call for some heads—that I can assure you. 
     

    They will spit in the faces of their valued viewers and laugh as they smash WNEP under their boots. 
     

    As an aside, can someone please bring back Belo? I will buy you lunch!

     

    (For context: I’m not some old fart reminiscing about the good old days. I’m in my early-mid twenties, you know, the demographic Tegna is trying to reach with their crap. Just sayin’.)

     

    Thank you for coming to my Ted Talk.

    • Like 5
    • Thanks 6
  9. On 11/26/2019 at 4:38 AM, ScottSchell said:

    Looks like KJRH will actually have a little bit different version of the new graphic along with a white logo as well they have been using this on certain promos.

    20191126_043007.jpg

    If they could tweak the blue to match this shade I think the package would be a bit more desirable. I like this graphic’s look. 

    • Like 2
  10. 2 hours ago, KCActionNews said:

    Just got these screen caps sent. Looks like Tampa was next on the list. My opinion hasn’t changed so no need for me to rehash. I’ll just leave these here for your enjoyment. Lol 

     

     

    A5C8A0D2-CFF1-4C1A-8184-9BBCDA6B3E23.jpeg

    4027B18B-EE73-42A0-94CD-0D5D4D5A9D95.jpeg

    8AD87569-65EF-46A0-98BD-32C5CA74082F.jpeg

    4149A21E-9882-4918-973F-4A8D68A766D7.jpeg

    76591D6A-145C-4023-BBDF-BFB34474C422.jpeg

    244BAE44-1954-417D-A7A9-DB8D3A9345CC.jpeg

    04C5A5CE-831B-4D6D-857C-7A2163D12B40.jpeg

    EB23508F-C056-4DD0-B2B2-A7AF3B4C863B.jpeg

    57622796-5E70-41AF-9CDF-3CDCCEF52B12.jpeg

    D49B9AE5-0BEC-4E1A-84BA-0DCA34BD1EBF.jpeg

    383F1C29-B42A-4C93-9228-0DBA2214D054.jpeg

    Anyone heard the music cuts they’re using?

  11. 38 minutes ago, TVIntheDesert said:

     

    KGUN is in the biggest need of a graphics revamp. They're still using Journal-era L3's

    KOAA’s graphics are pretty dated—definitely need an upgrade. They try to mimic Scripps with their newscast opens and their use of Inergy, but their lower thirds, weather graphics and everything else don’t match at all. Color scheme is off and all looks wonky. Their OTS graphics have a 3D NBC peacock in the background that look straight out of 2001. 


    it’s funny because they were kind of Cordillera’s crown jewel. Cordillera gave them a state of the art building with a state of the art set, but they have always had graphics that looked amateur compared to other Cordillera stations. They have a great set that many major market stations would be jealous of, but their current graphics package does not nearly do it justice.

     

    Would love to see them get a GFX upgrade ASAP. They deserve it. 
     

     

  12. 23 hours ago, atlnews2 said:

    the graphics in action

     

     

    I don't like the "comment box" at all in the open It's placement is random. I also don't like the use of the comment box during the newscast either. A simple white rectangle would have been fine.

     

    I also don't like the font they are using

     

    overall this package is a good starting point. hopefully they can make some improvements before it's wider rollout

    To me this is like if Tegna and Hearst’s graphics  had a baby. I’m don’t know what all the fuss is about. I like it for the most part. Once it launches in bigger markets I guarantee we’ll hear more cuts and see more elements. Gee whiz. You guys are hard to please. 

    • Like 5
    • Concerned 1
  13. On 8/17/2019 at 1:05 AM, ns8401 said:

    Perhaps you have a new definition of flat you would like to share with the rest of us? It’s a damn sight flatter than:

    5DBB8C27-D02F-4D8D-B513-867E9362AE02.thumb.png.9d1ff4fa0a222fd80d1691154428d2cf.pngEEE7574C-4B2B-4A25-840B-ACFE393BC9E5.thumb.png.9f48301d30d1b3a75626baa951a1451c.png

     

    These have 3D elements galore... where do you see a similar element in the new version? I don’t even see a single rounded edge or deep curve or anything...

    (Oh, didn’t realize only some graphics are allowed to be non-flat.)

     

    Actually... it is possible that these graphics you presented are non-flat, but so is this Scripps garbage we’re talking about too. It is in fact possible that multiple packages can have non-flat elements. Some can have more than others. But that doesn’t mean those others are now magically flat. You wanna see flat? Look at Tegna’s graphics or WISC’s graphics. That’s flat. 

  14. 21 hours ago, ns8401 said:

    What prey tell is non flat about it?

    That whole mess all up the left side is not flat. Neither is the ugly ticker across the bottom. And the fake light shining on the bottom left corner... that’s about as non-flat as you can get. 

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