CBS officially pushes Sunday Network primetime schedule to start at 7:30 ET when there's an NFL doub

[Spring Rubber 716]

According to my program guide on DirecTV, on NFL doubleheader weekends, CBS's primetime now officially starts at 7:30 PM ET/6:30 CT with 60 minutes. From there on out, everything is naturally shifted back a half hour from its normal timeslot, so all of the network programs for the night start at :30 past each hour, and the late local news officially starts at 11:30 PM ET/10:30 PM ET.

 

Maybe they should rename the late local news to the "News at 11:30" and the "News at 10:30".

 

Still, this is a smart move by CBS; these late NFL games always run to around 7:30 PM ET anyway.

[bostonmediaguy 124]

Yes, here's a little background.

 

http://mediadecoder.blogs.nytimes.com/2012/09/11/cbs-adjusts-schedule-to-account-for-longer-n-f-l-games/

 

...in response to the NFL pushing back kickoff until 4:25 PM.

[johnnya2k6 171]

West Coast won't need to worry, as Sunday primetime will remain from 7:00-11:00pm Pacific.