Emarsee 7 Posted September 26, 2015 Share Posted September 26, 2015 Seems like KOMO is not the only one in Seattle getting a makeover, KIRO will be launching their new graphics (along with a new set and music) on October 3. Link to comment https://localnewstalk.net/topic/14684-kiro-new-graphics/ Share on other sites More sharing options...
NEOMatrix 1299 Posted September 26, 2015 Share Posted September 26, 2015 Looks like KIRO is dumping the "Eyewitness News" brand again. The logo isn't too bad but why do I get the feeling that the "Circle 7" was tacked on at the last minute? Link to comment https://localnewstalk.net/topic/14684-kiro-new-graphics/#findComment-135837 Share on other sites More sharing options...
ToriElectra 292 Posted September 26, 2015 Share Posted September 26, 2015 Wow! That look is kickin'! They've finally dumped those moldy old Enforcer cuts, and with a new set to boot. Link to comment https://localnewstalk.net/topic/14684-kiro-new-graphics/#findComment-135839 Share on other sites More sharing options...
Hexagonal10 84 Posted September 26, 2015 Share Posted September 26, 2015 WSB, KOKI and KIRO are all Cox stations using that new Stephen Arnold Package along with WHTM being the non Cox station. Could this package be rolled out to ALL Cox stations this year? Link to comment https://localnewstalk.net/topic/14684-kiro-new-graphics/#findComment-135846 Share on other sites More sharing options...
MidwestTV 1232 Posted September 26, 2015 Share Posted September 26, 2015 Looks like KIRO is dumping the "Eyewitness News" brand again. The logo isn't too bad but why do I get the feeling that the "Circle 7" was tacked on at the last minute? it might look better if the blue rectangle had stopped on the right side of the circle rather than extend past it? Link to comment https://localnewstalk.net/topic/14684-kiro-new-graphics/#findComment-135847 Share on other sites More sharing options...
plnewsfan 9 Posted September 26, 2015 Share Posted September 26, 2015 KIRO 7 newscasts should retain "Eyewitness News" name. It's one of KIRO's trademarks. Link to comment https://localnewstalk.net/topic/14684-kiro-new-graphics/#findComment-135848 Share on other sites More sharing options...
TennTV1983 804 Posted September 26, 2015 Share Posted September 26, 2015 WSB, KOKI and KIRO are all Cox stations using that new Stephen Arnold Package along with WHTM being the non Cox station. Could this package be rolled out to ALL Cox stations this year? Remains to be seen, but who knows at this point. Graphics-wise, interesting that they used angular elements of KIRO's Circle 7 logo for the overall look. The package would have to be modified slightly if Cox were to use it at their other stations. The logo isn't too bad but why do I get the feeling that the "Circle 7" was tacked on at the last minute? It does look kinda off-centered horizontally, and probably would've looked better had they nudged it upward slightly (lining the 7 part of the logo up with the call letters instead of the circle). Link to comment https://localnewstalk.net/topic/14684-kiro-new-graphics/#findComment-135849 Share on other sites More sharing options...
TheRolyPoly 2422 Posted September 26, 2015 Share Posted September 26, 2015 KIRO 7 newscasts should retain "Eyewitness News" name. It's one of KIRO's trademarks. KIRO 7 has had a branding mess throughout its history. It used to have "(KIRO/Channel 7) Eyewitness News," then "KIRO News," then "KIRO News Network," then "NewsChannel 7," then back to "KIRO 7 Eyewitness News" and now "KIRO 7 News." For god sake, even KOMO 4 (either "KOMO 4 News" or "KOMO News 4" since the 70s), KING 5 ("NewsCenter 5," then "KING 5 News") and KCPQ 13 ("Q13 Reports," then "Q13 FOX News") have had less branding changes than KIRO 7. Link to comment https://localnewstalk.net/topic/14684-kiro-new-graphics/#findComment-135850 Share on other sites More sharing options...
Casey Buck 35 Posted September 27, 2015 Share Posted September 27, 2015 Isn’t it me, or does that sort of resemble KOIN’s current logo? Link to comment https://localnewstalk.net/topic/14684-kiro-new-graphics/#findComment-135877 Share on other sites More sharing options...
Hexagonal10 84 Posted September 27, 2015 Share Posted September 27, 2015 Isn’t it me, or does that sort of resemble KOIN’s current logo? Not that anything is original these days, Things get thrown around and mashed up to create a look Link to comment https://localnewstalk.net/topic/14684-kiro-new-graphics/#findComment-135878 Share on other sites More sharing options...
atlnews2 591 Posted September 27, 2015 Share Posted September 27, 2015 Isn’t it me, or does that sort of resemble KOIN’s current logo? I see similarity to KIRO's sister stations WHIO Link to comment https://localnewstalk.net/topic/14684-kiro-new-graphics/#findComment-135895 Share on other sites More sharing options...
atlnews2 591 Posted September 27, 2015 Share Posted September 27, 2015 I find interesting that Cox is rolling out this theme across multiple stations. I hope it isn't a mandate. I also find it interesting that it seems like every Cox station is rolling out new stuff except WSB Link to comment https://localnewstalk.net/topic/14684-kiro-new-graphics/#findComment-135896 Share on other sites More sharing options...
ProduceGuy 31 Posted September 27, 2015 Share Posted September 27, 2015 With the blue and gold, I'm getting a Hearst vibe. Link to comment https://localnewstalk.net/topic/14684-kiro-new-graphics/#findComment-135900 Share on other sites More sharing options...
wac_suyaru 3 Posted September 29, 2015 Share Posted September 29, 2015 KIRO is rolling out new graphics to their twitter and facebook pages. Their livestream also received an updated graphics Link to comment https://localnewstalk.net/topic/14684-kiro-new-graphics/#findComment-136228 Share on other sites More sharing options...
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