NYxaq 0 Posted October 9, 2009 Share Posted October 9, 2009 LX New York, the hourlong lifestyle program WNBC launched in the timeslot, has posted a meager 0.6 average households rating for the past three weeks of the television season—Sept. 21 to October 8—according to Nielsen Media Research. That represents a 40% plunge from the same period a year ago, when the hour was filled with entertainment show Extra at 5 p.m. and a newscast at 5:30 p.m. ...AND... Channel 4's late news, with Chuck Scarborough and Sue Simmons, has fallen 19%, to an average 2.9 households rating, but it wasn't the only station to see its numbers fall at 11 p.m. WABC was down 16%, to a 5.4 household rating. WCBS rose 31% to a 5.5. SOURCE:http://www.crainsnewyork.com/article/20091009/FREE/910099987 Link to comment Share on other sites More sharing options...
NYNews 54 Posted October 9, 2009 Share Posted October 9, 2009 I hate to see WNBC at those numbers, because Chuck and Sue doesn't deserve those numbers. WNBC has dug themselves into a big hole, I hope the executives over there are happy. Good news for WCBS. So is WABC finally dethroned? Link to comment Share on other sites More sharing options...
NewsJunkie247 1 Posted October 9, 2009 Share Posted October 9, 2009 Well, I think we all new ratings for this new lifestyle show on WNBC was going to have epic fail written all over it. I haven't been in the area since August, and just by judging from a 3 minute video on YouTube, it seems terrible. Exces at WNBC and NBC are probably kicking themselves! As for WCBS winning at 11, that is kind of a surprise since WABC has been the top dog for years, however, WCBS has posted some pretty decent gains in the past few years. I really like the team of Chris and Kristine. They have improved dramatically over the past few years. Link to comment Share on other sites More sharing options...
NYNews 54 Posted October 10, 2009 Share Posted October 10, 2009 Same info from the Daily News: http://www.nydailynews.com/entertainment/tv/2009/10/09/2009-10-09_ch_2_news_auto_advertisment_during_broadcast_sign_of_disturbing_trend.html In addition to the 11pm newscast, the early evening newscasts on WABC also dropped, while WCBS and WNYW saw gains. With 1 month to go until sweeps, it will be interesting to see if WCBS can pull a major upset. As for WNBC at 11pm, it's obvious the Jay Leno show is dragging the ratings. Maybe NBC should rethink the strategy. I remember there were talks about eliminating the 10pm slot all together and start late night earlier and having local news at 10pm. That might turn out to be a better idea. Link to comment Share on other sites More sharing options...
DMA 135 Posted October 10, 2009 Share Posted October 10, 2009 I knew there was a reason why WABC didn't post the ratings results from May. I can't say I'm surprised...the quality of the journalism has gone way downhill. Link to comment Share on other sites More sharing options...
Ntropolis 593 Posted October 10, 2009 Share Posted October 10, 2009 I hope LX New York sends a message across the country that these female-targeted "lifestyle" shows do not work (in the afternoon anyways... maybe at 10-11am). Name one that's been successful. I wish more stations would take a page from WCVB ("Chronicle"). Link to comment Share on other sites More sharing options...
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