Bill from Maspeth 33 Posted June 12, 2018 Share Posted June 12, 2018 I see it, a lot of people watch Good Day around where I am, plus the numbers are close so it’s believable to me. Not that I'm from Philly, but I would think the viewers would rather go for a local show rather than a national one. Link to comment https://localnewstalk.net/topic/16485-may-2018-sweeps-ratings/page/2/#findComment-205485 Share on other sites More sharing options...
Eat News 4745 Posted June 13, 2018 Share Posted June 13, 2018 The only official source of the ratings is Nielsen and Comscore. Both services will allow stations to post certain very select sets of numbers ONLY if they wish, according to contract. The ratings services will also release select ratings...but not the whole ratings book and grids. Everything else from all other sources (including TV station press releases) is considered suspect and almost unverifiable. Nielsen and Comscore may release whatever they wish...to whoever they wish. Viewers are not subscribers to the ratings services...unless they pay for a subscription like everyone else. In the past stations didn't really have many reasons to fudge the numbers because everyone was making bank...why complain? Things are different now. Link to comment https://localnewstalk.net/topic/16485-may-2018-sweeps-ratings/page/2/#findComment-205564 Share on other sites More sharing options...
newsfan6 22 Posted June 13, 2018 Share Posted June 13, 2018 The only official source of the ratings is Nielsen and Comscore. Both services will allow stations to post certain very select sets of numbers ONLY if they wish, according to contract. The ratings services will also release select ratings...but not the whole ratings book and grids. Everything else from all other sources (including TV station press releases) is considered suspect and almost unverifiable. Nielsen and Comscore may release whatever they wish...to whoever they wish. Viewers are not subscribers to the ratings services...unless they pay for a subscription like everyone else. In the past stations didn't really have many reasons to fudge the numbers because everyone was making bank...why complain? Things are different now. Well then you've never seen an overnight rating report. They are broken full down into A18-35 A 25-54 W\M and then total and HH... It's all released daily and in monthly rolling. A rating period is also treated as a rolling. There is no "fudging" the number.. it's purely a what do I want to show game to advertisers. If your younger demo looks better you'd release adults 18 metrics and shorten the sample size. Link to comment https://localnewstalk.net/topic/16485-may-2018-sweeps-ratings/page/2/#findComment-205574 Share on other sites More sharing options...
Eat News 4745 Posted June 13, 2018 Share Posted June 13, 2018 Well then you've never seen an overnight rating report. They are broken full down into A18-35 A 25-54 W\M and then total and HH... It's all released daily and in monthly rolling. A rating period is also treated as a rolling. There is no "fudging" the number.. it's purely a what do I want to show game to advertisers. If your younger demo looks better you'd release adults 18 metrics and shorten the sample size. Overnights? They do ratings while people are sleeping? Amazing! (plonk) (if you posted the overnights here Nielsen and your employer would crawl up your butt so fast with lawyers it would make your station spin...and you would be working at 7-11...but you would make more money at 7-11...so let's see those overnights you have.)) Link to comment https://localnewstalk.net/topic/16485-may-2018-sweeps-ratings/page/2/#findComment-205581 Share on other sites More sharing options...
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