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Good or Bad Promo


newsie

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Posted

Can we turn this into a "favorite promos" thread? Maybe a few promo departments will get a hint.

 

From KWTV, this one is quite awesome...

 

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"Anchor House" from WFMY...

 

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Everyone's fave from WBNS...

 

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Two KCNC promo reels, these are really creative...

 

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"Wonderful World of Weather" from WCCB!

 

[yt=320,240]TEtvSIGmHhQ[/yt]

 

And the Christmas version...

 

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Posted

Remember when we thought things were starting to look up for 'TKR (back in...oh, I don't know, July). How much 5 months can show their regression since dumping the "Your NewsChannel 3" charade.

Posted

Interestingly enough, the promo Amra linked to was in some ways a really BAD promo. The message I got from it? "Stuff happens. We do HDTV." They showed a ton of famous events in history - but never any LOCAL connection to any of it. They never explained what CBS 2 added to those events. Were they the ones that filmed those clips? Possibly... but we'd have to take their word for it. Then they kept flashing the "CBS 2 HDTV" logo, as if that's supposed to be in some way related to anything in the promo except the fancy graphics. And above all, the music was SO over-the-top.

 

Lots of money spent on a really bad promo.

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