Jump to content

How a Promo Comes About


bostonmediaguy

Recommended Posts

Dear KDKA,

Can you like, you know, start caring about how you look a la WBZ?

 

kthx,

J

 

Dear "J,"

 

Yes. When our lifeblood, the elderly, drop off and viewership cedes to WTAE or WPXI. Neither have a great product, but by that time our blues and whites will look as tired and dirty as the Mon Wharf and our music will be as overplayed as just about anything on 96.1FM. By then, it will be too late; we'll try and we'll mess it up because we're too afraid of alienating the aforementioned elderly people and won't let our CSD do her job.

 

Local News First,

KDKA

Link to comment
Share on other sites

Your right about KDKA. However they do try somewhat but not to the great lengths that WBZ appears to do. they have done a great job adding character to the station. KDKA relies for the most part on the Steelers for local character and does need an image update. When will they get around to do it? Who knows.

Link to comment
Share on other sites

  • 2 months later...

Sorry to bump an old topic... but were we ever able to determine the creator of WPXI's graphics? I was told about two months ago by someone at FX (set designer) that they were done in house... this true?

Link to comment
Share on other sites

Archived

This topic is now archived and is closed to further replies.

×
×
  • Create New...

Important Information

We have placed cookies on your device to help make this website better. You can adjust your cookie settings, otherwise we'll assume you're okay to continue. By using Local News Talk you agree to the Terms of Use and Privacy Policy.