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Product Placement


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Posted

WTKR has been doing this for about 2-3 weeks and I'm not sure why. They've added a Chevy logo bug during their forecasts.

 

Has anyone else seen this before?

 

tkrchevy.jpg

Posted

It's just something some stations do now for a few extra dollars.

 

A couple of the Chicago stations have been doing it for a couple years now. However, it's not up during the whole weather forecast. A company logo is usually stuck on 5/7 day forecast or some other specific weather map/graphic. In Chicago, it's usually for either Walter E. Smithe Furniture or Feldco Windows (both local companies).

 

If this was still the 1950s or '60s, we might have a Marlboro logo on the front of the anchor desk along with our news anchors smoking Marlboro cigarettes while reading the news..

Posted

Kind of slightly off topic, but do any local stations go all out and call their weather some "[company] 5-Day Forecast" or "[company] Weather Center" or whatever else?

Posted
Kind of slightly off topic, but do any local stations go all out and call their weather some "[company] 5-Day Forecast" or "[company] Weather Center" or whatever else?

 

I heard alot of Nexstar Broadcasting stations do that.....

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