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noggi

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Posts posted by noggi

  1. 33 minutes ago, mrschimpf said:

    Congratulations, CityNews for finally giving your talent chairs to sit in while on camera after almost fifty years! 🥳

     

    Now we just need to get the rest of the industry to knock off this 'standing while anchoring' idiocy.


    Why?

    • Haha 1
  2. 11 hours ago, tyrannical bastard said:

    Most likely, WPXI wants to keep up with KDKA and WPKD.  I'm sure Cox would gladly snatch up WPGH if they could 


    Feels more like an election year cash grab. 

    • Like 4
  3. While a refresh was somewhat needed, this feels more like a mockup of a design you'd find on this forum than something worthy of cable news. I mean, it's not bad... but... it's not really all that good either? Of course, I'm commenting having only seen just this one screenshot... 

    • Like 5
    • Sad 1
  4. 1 hour ago, mrschimpf said:

    The same viewers really want Larry Conners and Vic Faust to be their new anchor team and the entire newscast to be a rant about being cancelled and for the good ol' (aka pre-integration) days to come back. St. Louis is truly a market two decades behind the rest of the industry, and if it was up to those viewers KTVI would still be ABC and the Gridbirds and Cardinals would still be playing on Astroturf at Busch II. 
     

    At least Gray is trying something else and modernizing things, while you have KTVI and KSDK still trying to learn what a JPG is and that you can modernize your logo. 

    This one though...they've been lockstep with NBC for 40 years as far as branding.  There are better ways to get out of the network branding rut, and blanding it doesn't work here. This isn't WBAY, where the network brand has always been secondary to TV-2/Action 2 News. 

     

    You're confusing the viewers commenting on that video with the members on this site.

     

    What is it exactly that you think they are trying that is modern? Your next sentence talks about "modernizing their logo" but they literally copied a logo that was used in Miami in the 80s. 

    • Like 1
  5. 4 hours ago, MediaZone4K said:

    Thoughts on Tegna? I've seen the station group criticized for how it manages newscasts and news departments.

     

    Aesthetically speaking, Tegna stations are way more pleasing on the eye than Sinclair, Scripps, and in a lot of Nexstar. 11 Alive Atlanta looks far better than it did 10+ years ago sets and graphics wise.

     

    I'll bite. Just had a nice little glass of bourbon, so let's see what we can come up with:

     

    When I first started working for TEGNA, I felt like they didn't get enough credit for what they were trying to do. They were investing a ton of money into the brands of these stations and bringing in some interesting people to shake things up on the marketing side. It sounded really exciting and I got sucked into it, leaving a well established market-leading station to jump into this mess. It's no exaggeration to say when I was sitting in the hotel the night before my first day watching WUSA9, I felt immediate regret in my decision and I started working immediately to leave. (It took nearly three years to get out... woof.)

     

    When I look back at it all, I think one of the biggest problems is that the news and production folks at these local stations have absolutely no idea how to make good television. Is that really their fault? I don't know. Local news has looked essentially the same since the 1940s. Desk. Chair. Backdrop. Want to shake things up? Have the anchor stand. That backdrop? It's now a monitor. That's about as groundbreaking as these people know what to do. (And that's not just TEGNA, it's an industry-wide issue.)

     

    So now you want to revamp your morning show and you bring in a comedian... again, not exactly revolutionary. It's been done. But news leadership is really afraid to lean into this concept, so it's just another straightforward mediocre newscast with a comedian randomly dropped in. The comedian has no one to play off of. Your news anchors and reporters aren't funny, they don't know humor. So you have awkward interactions throughout the show. You blow millions on marketing this 3rd or 4th place show to get folks to "sample" it. Sure, there is a slight spike in ratings - people drop in, have a look, say "what the hell is this?", tune out and never come back. 

     

    TEGNA would fly in folks from various departments from their stations all around the country every few months for "innovation summits" at their HQ. I got invited to one. A lot of interesting ideas. Absolutely no way to execute it. An idea I had got piloted in Cleveland (of course, I never saw a bonus, not that I expected one 🤣). They flew out the comedian from DC to host it. It was awful. You know why? Your producer who graduated from Elon's school of journalism has absolutely no clue how to make good television. They know how to copy and paste from the wires and re-write stories from the 11p to drop into their AM shows. (Just kidding, that gets copy and pasted as well.) 

     

    I could go on and on. I haven't even started in on the mediocre general managers with sales backgrounds - that might be an even bigger issue. You think the guy from sales who got the corner office knows how to make good television?? They have an eye for talent? Absolutely not. 

     

    Local television news isn't dying, it's dead. You're just watching zombies now. Waiting until the next hedge fund comes in to turn the lights off.

    • Like 4
    • Sad 3
  6. For what it’s worth, this is actual reported news… not fanboy speculation that I believe that particular forum is for. That said, I’m sure no one on here will be able to resist adding their own ideas. 

    • Like 4
  7. 1 hour ago, Recovering Producer said:

     

    Glad to see Matthew Keys out of prison… again…

     

    Several station groups have GMs who also serve as regional VPs. I don’t know that this means they are getting rid of that position altogether. 
     

    Edit: He just updated his bullshit story. Scripps denied the rumors of the layoffs. 

    • Haha 4
  8. This actually looks really nice. Kinda reminds me of the GMA look but not as cheap/sloppy. 

    I thought they just relaunched their look but I checked The Other Site and the last redesign was May 2021… so I guess it’s been a few years. 

    • Like 4
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