November Sweeps for Los Angeles

[fan of la tv 47]

The following info comes from Franklin Avenue blog http://franklinavenue.blogspot.com/

 

KABC leads in all time spots in viewers. KTLA leads demos from 5am-9am. KCAL has razor thin edge in viewers at 10pm. KNBC down in most timeslots. KTLA news at 6 and 6:30 is making gains. Although it is 4th in viewers, it is a very competitive 4th and is tied for 3rd in demos at 6 and tied for 2nd in demos at 6:30. KTTV still a train wreck. Only bright spot is 1st place finish in demos at 10pm although 3rd in viewers.

 

Total Viewers

 

5 a.m. KABC 109,000

KTLA 98,000

KNBC 39,000

KCBS 33,000

KTTV 29,000

 

6 a.m.

KABC 213,000

KTLA 176,000

KNBC 68,000

KTTV 65,000

KCBS 39,000

 

7 a.m. Morning Shows

GOOD MORNING AMERICA (KABC) 242,000 (up from 215,000)

KTLA MORNING NEWS (KTLA) 210,000 (up from 193,000)

GOOD DAY L.A. (KTTV) 87,000 (down from 95,000)

TODAY (KNBC) 80,000 (down from 104,000)

CBS THIS MORNING (KCBS) 51,000

 

5 p.m.

KABC 258,000 (down from 283,000)

KNBC 147,000 (up from 146,000)

KCBS 110,000 (down from 129,000)

KTTV ("Studio 11 LA") 46,000 (up from 42,000)

 

6 p.m.

KABC 278,000 (down from 305,000)

KNBC 137,000 (down from 145,000)

KCBS 107,000 (down from 128,000)

KTLA 87,000 (up from 77,000)

 

6:30 p.m.

ABC WORLD NEWS (KABC) 277,000

NBC NIGHTLY NEWS (KNBC) 137,000

CBS EVENING NEWS (KCBS) 107,000

KTLA NEWS (KTLA) 102,000

 

Primetime

KABC 389,000

KCBS 342,000

KNBC 274,000

KTTV 234,000

KTLA 111,000

 

10 p.m.

KCAL 132,000 (up from 113,000)

KTLA 131,000 (down from 142,000)

KTTV 128,000 (down from 146,000)

 

11 p.m.

KABC 318,000 (up from 274,000)

KCBS 205,000 (down from 254,000)

KNBC 187,000 (down from 205,000)

 

25-54

 

5 a.m.

KTLA 0.8/14

KABC 0.7/13

KNBC/KTTV (tie) 0.3/5

KCBS 0.1/2

 

6 a.m.

KTLA 1.3/15

KABC 1.1/13

KTTV 0.7/9

KNBC 0.4/5

KCBS 0.2/2

 

7 a.m. Morning Shows

KTLA MORNING NEWS (KTLA) 1.3/12

GOOD MORNING AMERICA (KABC) 1.1/11

GOOD DAY L.A. (KTTV) 0.8/8

TODAY (KNBC) 0.4/4

CBS THIS MORNING (KCBS) 0.2/2

 

5 p.m.

KABC 0.8/4

KNBC 0.7/3

KTTV ("Studio 11 LA")/KCBS (tie) 0.4/2

 

6 p.m.

KABC 1.0/4

KNBC 0.5/2

KCBS/KTLA (tie) 0.4/2

 

6:30 p.m.

ABC WORLD NEWS (KABC) 1.0/4

NBC NIGHTLY NEWS (KNBC)/ KTLA (tie) 0.6/2

CBS EVENING NEWS (KCBS) 0.5/2

 

10 p.m.

KTTV 1.1/4

KCAL 0.9/3

KTLA 0.8/3

 

11 p.m.

KABC 1.8/9

KNBC 1.1/5

KCBS 1.0/5

[1place4news 5]

Guess the mid-book anchor shakeup didn't do much of anything for KCBS in the mornings huh?

[Mrtraveler01 737]

What happened at 10PM that allowed KCAL to jump over both KTTV and KTLA?

[A3N 996]

 

Guess the mid-book anchor shakeup didn't do much of anything for KCBS in the mornings huh?

 

Not enough time to make a difference. Wasn't KCBS always last in ratings and demos in the morning? Even if they did improve with Rick and Sharon, bad numbers early on in the book could be enough to sink them. A better gauge would be February sweeps. Although I think the AM numbers were really bad that they had no choice but to make the switch mid-book. In regards to KCAL at 10pm... KTTV is a mess, coupled with crap programming from the CW over on KTLA gives the advantage to KCAL. Let's see if these numbers hold up in February during American Idol.