CNN launching Snapchat show "The Update"

[MidwestTV 1240]

Looks like CNN is wanting in on those tens of millions of viewers NBC's been getting with their daily Snapchat show. They've launched "The Update."

 

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[TriangleTriadMediaNews 267]

Maybe it's just me, but I honestly don't see Snapchat shows as useful. Granted I do follow a few local TV/radio personalities, but usually they post a lot of cool behind-the-scenes stuff, but normally it's just to keep up with family and friends.

[Action Newsroom 1299]

I'm not a Snapchat fan (I usually don't care for it), but these shows can be a real good idea to keep followers up to date along with their usual text updates.

 

Seems nice that NBC's idea is working and getting leeway elsewhere.

[Rusty Muck 4399]

This is what CNN needed to have been doing all along instead of wrecking HLN (further) in a vain attempt to win over the same demographic with unwatchable dreck like "The Daily Share."

 

Would that other news organizations follow NBC and CNN's lead.