bmasters1 377 Posted March 5, 2010 Share Posted March 5, 2010 A while back, I participated in a thread about KNBC in L.A. needing a change in its news, and someone suggested names like "News 4 LA" (KNBC's former title) or "Newschannel 4" (WNBC's former title). I chose "News 4 LA" as the one that I thought would be the best, and I stand in that opinion. That said, if KNBC did in fact become "News 4 LA" again in the future, and you were assigned to create the brand identity (graphics, title, L3's), would you render it like WNBC currently renders its "News 4 New York" title, or would you go about it a little differently? Reason I ask is because WNBC and KNBC are sister O&O's of NBC in NYC and L.A. respectively, and I would think that it would be a great idea if NBC's biggest O&O's (the two on the coasts) had identical graphics packages. Link to comment Share on other sites More sharing options...
mbhcity 3 Posted March 5, 2010 Share Posted March 5, 2010 A while back, I participated in a thread about KNBC in L.A. needing a change in its news, and someone suggested names like "News 4 LA" (KNBC's former title) or "Newschannel 4" (WNBC's former title). I chose "News 4 LA" as the one that I thought would be the best, and I stand in that opinion. That said, if KNBC did in fact become "News 4 LA" again in the future, and you were assigned to create the brand identity (graphics, title, L3's), would you render it like WNBC currently renders its "News 4 New York" title, or would you go about it a little differently? Reason I ask is because WNBC and KNBC are sister O&O's of NBC in NYC and L.A. respectively, and I would think that it would be a great idea if NBC's biggest O&O's (the two on the coasts) had identical graphics packages. It could happen the way things are now, but I figure they would probably pull at News 4 New York kinda look. Link to comment Share on other sites More sharing options...
bmasters1 377 Posted March 5, 2010 Author Share Posted March 5, 2010 That's kind of what I'm figuring too, but you're right-- it could go either way. Link to comment Share on other sites More sharing options...
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