WSMV title question

[bmasters1 418]

When WSMV in Nashville had the news title of "The Scene at" a given hour, do you think that such a title made the newscasts of that station have somewhat of a magazine feel?

[5Viewer 1]

No... To me, it was still a traditional newscast..

[bixpchiphead 105]

WSMV (nee WSM-TV) was not the only station to use the phrase "Scene" in a newscast title.

KGO-TV and WAGA-TV used "news scene", and WCCO in the late 60's called their 10 PM newscast "The Scene Tonight"

 

I have a hunch that a consultant sold the idea to those stations that to use the "Scene" phrase would draw the flowerchild types of the late 60's by showing that their news was "with it".

 

In the case of Nashville's Channel 4, it was wildy successful (the late 60's to the early 90's). And indeed it was very much a very sober straight newscast, so much so that they won Peabody and Murrow awards.

[Samantha 2907]

I don't think WSMV dropped the Scene at ___ until 2003 or so!

[bmasters1 418]

Interesting. I always thought that, based on some old clips that I've seen over and over again, it had that kind of feel: this conclusion I drew from listening to the way that Demetria Kalodimos, et al. phrased some of their lead-ins. What I mean is that in a lot of these clips, she sounded to me like she was leading into a "60 Minutes"-esque type of story, i.e. a long-form investigative-type piece.

[bixpchiphead 105]

Interesting. I always thought that, based on some old clips that I've seen over and over again, it had that kind of feel: this conclusion I drew from listening to the way that Demetria Kalodimos, et al. phrased some of their lead-ins. What I mean is that in a lot of these clips, she sounded to me like she was leading into a "60 Minutes"-esque type of story, i.e. a long-form investigative-type piece.

 

The did a lot of long-form (5 or 6 minutes or more) pieces in their 6pm newshour (the Scene at Six) hence all the awards.

[eyewitness_news 5]

WJLA (then WMAL) also used "The Scene Tonight" prior to the sale to Albritton. Like WSM (now WSMV), 'JLA used the "Part of Your Life" news package.