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I completely agree, and I would certainly hang on to local identities at the top-rated stations if I were running the joint. That said, Wendy McMahon isn’t exactly a stranger to this industry. I imagine that if CBS really is going full-Macy’s, she and the rest of the management team have taken all of this into account. Local stations in Canada used to identify with channel numbers like their American counterparts. However, as the national networks in that country expanded their footprint, the local stations began identifying by their network, rather than “Channel X.” Even though leading stations like CFCF, CHAN, and CFTO dumped their longtime monikers, they still lead their respective markets, and they also contribute to the success of their networks’ national news operations. If I had to guess, CBS concluded that at worst, standardizing their stations’ brands won’t change their current ratings positions. Granted, these moves would not be “innovations” or ratings game-changers by any means. KYW, WFOR, and WBBM aren’t going to shoot to first place because of a brand change, and it’s unlikely that KDKA, WCCO, and WJZ will drop to last. However, standardizing station identities could give a relatively weak national news brand (CBS News) a much-needed boost. And besides, with the growth of streaming, people don’t tune in to “Channel X” anymore. They tune to the network. Will it work? Dumping established identities risks throwing away a station’s legacy, and established local stations usually help boost the national network (see WRAL.) However, if people are tuning into WJZ/KDKA/etc and turning off when the Evening News comes on, that doesn’t really help CBS. I highly doubt it will change anything at all on the local level, but there’s a chance it will improve the reputation and ratings of their national morning and evening news programs. Time will tell.

Hey guys, I'm new here. I joined because due in part to my father, I had developed a growing fascination for TV news and how it works. I wanted to be bringing my thoughts on TV news to here, so here I am. Now with the introduction finished... I can't believe NewsNation would stoop to that level! Is the morale of the staff that low that they have no choice but to pat themselves on the back in a 30-second promo for Fox News' Greg Gutfeld and actor Dean Cain so much as recognizing NewsNation? It's so hilarious! And to think this was once a superstation of WGN!

That's an actual package that stations can use. It isn't a mock of anything.

I'm on the fence when it comes to CBS experimenting with that Now newscast concept on its Independent, CW, and My-Network-TV stations. I came across an interesting video on YouTube of what could be described as a mock CBS O&O intro. I doubt we'd be seeing this show up on CBS O&O stations. I'll admit that it looks great and could easily pass for CBS O&O graphics and opening package. We'll have to wait and see what CBS rolls out to its stations in the Fall.

Yup. People love having some kind of local connection. Lazarus here used to have 10 or 12 stores in the area. Once they took the Lazarus names off the buildings and put Macy's on them, they've dwindled to three stores, soon to be two.

That's not a "mock", it's an actual graphics package offered up by our very own @cxd7346. It is NOT the new O&O graphics. While the package is well done, this thread is not the appropriate place to talk about it.

Here is the 1998 version with it's changes.

CNN International's 1994 news set.

After Tevin Wooten's departure in May, TWC quietly moved Dr. Rick Knabb from Weather Underground to Storm Center to replace Tevin, making Weather Underground just a two-OCM show now. One caveat is that Dr. Knabb still appears at :50 past each hour on Weather Underground for the Tropical Update. That's kind of a historical nod to the way that TWC *used* to utilize their hurricane experts on the air back in the 90s/2000s/early 2010s.

KOVR/KMAX have made the switch, only KYW & WWJ are left to go.

Because the NOW brand wasn’t meant to replace existing newscasts. As if those black and gold graphics weren’t ugly enough on their own. Paired with that green CW logo

Good Morning America revamp (1999). About as homely and middle America as it could get!

KDOC in Orange County/LA market changed hands and flipped to religious programming as of late this week. Between this and the morning news block coming to KCAL, there seem to be a lot of displaced mid- and lower-tier syndicated shows in the area going into the new season.

All the evidence is overwhelming at this point. Say goodbye to channel numbers on CBS O&Os this fall.