alaskanews 122 Posted June 3, 2008 Posted June 3, 2008 Is this WCCO's open or just the tease before the open? I am thrilled that news stations are dumping the tabloid feel, but this is too slow, like PBS slow. [YT]F-beQAkPtBM[/YT]
alaskanews 122 Posted June 3, 2008 Author Posted June 3, 2008 The description from the dude who claims to make these says they were trying a new thing incorporating it into the open. So I didn't know if after this they dissolved out to the set or rolled another open.
alaskanews 122 Posted June 4, 2008 Author Posted June 4, 2008 I went to their website and watched some of their stories, I dig what they are doing, I get a "coffee shop" vibe off of it. But I think that open could be livened up a bit.
rtmclaug 70 Posted June 4, 2008 Posted June 4, 2008 I know you said it was mellow, but this is REALLY mellow. I don't blame WCCO for trying new things, but still, they could stand to energize it. I almost fell asleep watching it. Still, it was a decent opening.
who?cares 255 Posted June 4, 2008 Posted June 4, 2008 i really like that. it's kinda like ahhh the day is over, and i agree about the coffeeshop feel.
ybYellow 2 Posted June 4, 2008 Posted June 4, 2008 Ewww... It's like WBZ only worse, and WBZ is a piece of shit!
CircleSeven 1960 Posted June 4, 2008 Posted June 4, 2008 I stated on one of the comments on YT, this is a true example is to why KSTP 5 is beating their asses in the ratings. This is one of those promos that you can just literally go to sleep to. I mean, picture yourself dozing off when the 9pm program is about to go off and when the WCCO promo teasers go off, you're already knocked the hell out, sleeping like a baby. Now you missed the 10pm show. As long as Channel 4 continues with these promos, this gives many folks the reason why to go to sleep before 10pm.
Ntropolis 599 Posted June 4, 2008 Posted June 4, 2008 I stated on one of the comments on YT, this is a true example is to why KSTP 5 is beating their asses in the ratings. I thought KSTP is having their ass beaten?
CircleSeven 1960 Posted June 4, 2008 Posted June 4, 2008 I thought KSTP is having their ass beaten? LOL. But Hey, if 'CCO keep those promos going, KSTP would be a strong 2nd behind KARE 11 by the July Books.
qunewsguy 378 Posted June 5, 2008 Posted June 5, 2008 I'm not a huge fan of these topicals but I could see them working in Minneapolis/St. Paul. It's a different kind of news market overall anyway, and it fits into their overall "Know More" branding really well.
bhratbrat 437 Posted June 5, 2008 Posted June 5, 2008 I agree with what there doing. The open from my knowledge is an experiment anyways. The topicals do go along great with there know more branding. And this type of simplistic is very easy to catch on with in Minneapolis. Theres a reason Hometown Hubble is getting beat. Its because you have two innovative stations in WCCO and KARE who know the market very well. Its time that Five finds something to stick with and quick.
mdotto9 0 Posted June 6, 2008 Posted June 6, 2008 Its time that Five finds something to stick with and quick. Yes, and I work at KSTP and I keep saying, get a new set!! They got an all new set for their new afternoon show, Twin Cities Live, but not so much as a new backdrop for their news. They need an upgrade, badly. Their set, which I saw tonight, looks old, outdated, and something that belongs in a smaller market. The news desk needs to be replaced as well. Once they do that, or go to HD, then they might get back in the ratings game with KARE and WCCO.
Jess 1116 Posted June 6, 2008 Posted June 6, 2008 It's hard to believe this is the same station that introduced Interceptor, one of the heaviest, dramatic, and tabloid-esque themes I've heard, to the world. I love the open rundown idea - it adds an element of freshness to the newscast. It's a happy medium between having an open and not having one. That said, they really need to unify the branding. And by that I mean they need to get rid of that ugly CBS 4 logo and just use that WCCO box logo. It already looks like they're using it on everything else, so why not go all the way? All said, news graphics are in a rut. I welcome any station that's willing to try something different.
eyewitness_news 5 Posted June 6, 2008 Posted June 6, 2008 Smart move for WCCO. But will the graphics and open stand out in the July sweeps ratings?
qunewsguy 378 Posted June 7, 2008 Posted June 7, 2008 Smart move for WCCO. But will the graphics and open stand out in the July sweeps ratings? I'm not sure if the numbers from May show any gains at all, but I'd assume if it worked for them then it'll stick.
ib-td 1 Posted June 7, 2008 Posted June 7, 2008 I like the relaxed feel, but that is sleepy. Maybe a closing shot of the news anchors and/or set might liven it up. I think the commercial could play and no one would notice it.
l14dap 1 Posted June 10, 2008 Posted June 10, 2008 I'm not sure how long they've had this, but I'm guessing it must be recent (their newscast opens are still the same): [yt]J5IhvZDgvYk[/yt]
first on fox 18 Posted June 10, 2008 Posted June 10, 2008 If anything, I would think KOLD copied off WCCO...
ib-td 1 Posted June 10, 2008 Posted June 10, 2008 I'm sorry, if my calls were KOLD, I would change them. Think about it, "We're KOLD (cold)", Ah, the K-OLD people... I am sure there are others. btw, I could see that slower tease coming to WTSP - They are already that slow during their newscasts.
semistatic 0 Posted June 10, 2008 Posted June 10, 2008 I'm sorry, if my calls were KOLD, I would change them. Think about it, "We're KOLD (cold)", Ah, the K-OLD people... I am sure there are others. btw, I could see that slower tease coming to WTSP - They are already that slow during their newscasts. Well, we are in Arizona, full of old people so it would fit... They brand themselves as K-O-L-D News 13, but you could always just flip over to K-GUN 9 On Your Side
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