alaskanews 113 Posted June 3, 2008 Share Posted June 3, 2008 Is this WCCO's open or just the tease before the open? I am thrilled that news stations are dumping the tabloid feel, but this is too slow, like PBS slow. [YT]F-beQAkPtBM[/YT] Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/ Share on other sites More sharing options...
alaskanews 113 Posted June 3, 2008 Author Share Posted June 3, 2008 The description from the dude who claims to make these says they were trying a new thing incorporating it into the open. So I didn't know if after this they dissolved out to the set or rolled another open. Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-34812 Share on other sites More sharing options...
mightynine 290 Posted June 3, 2008 Share Posted June 3, 2008 Wow - really like that idea. Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-34813 Share on other sites More sharing options...
Weeters 1919 Posted June 4, 2008 Share Posted June 4, 2008 It reminds me of CSPANs "Coming Up" thing. Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-34815 Share on other sites More sharing options...
alaskanews 113 Posted June 4, 2008 Author Share Posted June 4, 2008 I went to their website and watched some of their stories, I dig what they are doing, I get a "coffee shop" vibe off of it. But I think that open could be livened up a bit. Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-34816 Share on other sites More sharing options...
rtmclaug 68 Posted June 4, 2008 Share Posted June 4, 2008 I know you said it was mellow, but this is REALLY mellow. I don't blame WCCO for trying new things, but still, they could stand to energize it. I almost fell asleep watching it. Still, it was a decent opening. Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-34818 Share on other sites More sharing options...
who?cares 254 Posted June 4, 2008 Share Posted June 4, 2008 i really like that. it's kinda like ahhh the day is over, and i agree about the coffeeshop feel. Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-34825 Share on other sites More sharing options...
ybYellow 2 Posted June 4, 2008 Share Posted June 4, 2008 Ewww... It's like WBZ only worse, and WBZ is a piece of shit! Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-34880 Share on other sites More sharing options...
CircleSeven 1955 Posted June 4, 2008 Share Posted June 4, 2008 I stated on one of the comments on YT, this is a true example is to why KSTP 5 is beating their asses in the ratings. This is one of those promos that you can just literally go to sleep to. I mean, picture yourself dozing off when the 9pm program is about to go off and when the WCCO promo teasers go off, you're already knocked the hell out, sleeping like a baby. Now you missed the 10pm show. As long as Channel 4 continues with these promos, this gives many folks the reason why to go to sleep before 10pm. Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-34883 Share on other sites More sharing options...
Ntropolis 596 Posted June 4, 2008 Share Posted June 4, 2008 I stated on one of the comments on YT, this is a true example is to why KSTP 5 is beating their asses in the ratings. I thought KSTP is having their ass beaten? Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-34886 Share on other sites More sharing options...
CircleSeven 1955 Posted June 4, 2008 Share Posted June 4, 2008 I thought KSTP is having their ass beaten? LOL. But Hey, if 'CCO keep those promos going, KSTP would be a strong 2nd behind KARE 11 by the July Books. Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-34892 Share on other sites More sharing options...
bhratbrat 437 Posted June 5, 2008 Share Posted June 5, 2008 And when did July books mean anything Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-34901 Share on other sites More sharing options...
ybYellow 2 Posted June 5, 2008 Share Posted June 5, 2008 How long before this trash arrives in Boston? Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-34911 Share on other sites More sharing options...
qunewsguy 377 Posted June 5, 2008 Share Posted June 5, 2008 I'm not a huge fan of these topicals but I could see them working in Minneapolis/St. Paul. It's a different kind of news market overall anyway, and it fits into their overall "Know More" branding really well. Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-34912 Share on other sites More sharing options...
bhratbrat 437 Posted June 5, 2008 Share Posted June 5, 2008 I agree with what there doing. The open from my knowledge is an experiment anyways. The topicals do go along great with there know more branding. And this type of simplistic is very easy to catch on with in Minneapolis. Theres a reason Hometown Hubble is getting beat. Its because you have two innovative stations in WCCO and KARE who know the market very well. Its time that Five finds something to stick with and quick. Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-34924 Share on other sites More sharing options...
mdotto9 0 Posted June 6, 2008 Share Posted June 6, 2008 Its time that Five finds something to stick with and quick. Yes, and I work at KSTP and I keep saying, get a new set!! They got an all new set for their new afternoon show, Twin Cities Live, but not so much as a new backdrop for their news. They need an upgrade, badly. Their set, which I saw tonight, looks old, outdated, and something that belongs in a smaller market. The news desk needs to be replaced as well. Once they do that, or go to HD, then they might get back in the ratings game with KARE and WCCO. Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-34998 Share on other sites More sharing options...
Jess 1115 Posted June 6, 2008 Share Posted June 6, 2008 It's hard to believe this is the same station that introduced Interceptor, one of the heaviest, dramatic, and tabloid-esque themes I've heard, to the world. I love the open rundown idea - it adds an element of freshness to the newscast. It's a happy medium between having an open and not having one. That said, they really need to unify the branding. And by that I mean they need to get rid of that ugly CBS 4 logo and just use that WCCO box logo. It already looks like they're using it on everything else, so why not go all the way? All said, news graphics are in a rut. I welcome any station that's willing to try something different. Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-35024 Share on other sites More sharing options...
eyewitness_news 5 Posted June 6, 2008 Share Posted June 6, 2008 Smart move for WCCO. But will the graphics and open stand out in the July sweeps ratings? Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-35031 Share on other sites More sharing options...
qunewsguy 377 Posted June 7, 2008 Share Posted June 7, 2008 Smart move for WCCO. But will the graphics and open stand out in the July sweeps ratings? I'm not sure if the numbers from May show any gains at all, but I'd assume if it worked for them then it'll stick. Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-35058 Share on other sites More sharing options...
ib-td 1 Posted June 7, 2008 Share Posted June 7, 2008 I like the relaxed feel, but that is sleepy. Maybe a closing shot of the news anchors and/or set might liven it up. I think the commercial could play and no one would notice it. Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-35072 Share on other sites More sharing options...
anchorman 94 Posted June 9, 2008 Share Posted June 9, 2008 That's like PBS style mellow. Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-35182 Share on other sites More sharing options...
l14dap 1 Posted June 10, 2008 Share Posted June 10, 2008 I'm not sure how long they've had this, but I'm guessing it must be recent (their newscast opens are still the same): [yt]J5IhvZDgvYk[/yt] Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-35209 Share on other sites More sharing options...
first on fox 18 Posted June 10, 2008 Share Posted June 10, 2008 If anything, I would think KOLD copied off WCCO... Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-35211 Share on other sites More sharing options...
ib-td 1 Posted June 10, 2008 Share Posted June 10, 2008 I'm sorry, if my calls were KOLD, I would change them. Think about it, "We're KOLD (cold)", Ah, the K-OLD people... I am sure there are others. btw, I could see that slower tease coming to WTSP - They are already that slow during their newscasts. Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-35257 Share on other sites More sharing options...
semistatic 0 Posted June 10, 2008 Share Posted June 10, 2008 I'm sorry, if my calls were KOLD, I would change them. Think about it, "We're KOLD (cold)", Ah, the K-OLD people... I am sure there are others. btw, I could see that slower tease coming to WTSP - They are already that slow during their newscasts. Well, we are in Arizona, full of old people so it would fit... They brand themselves as K-O-L-D News 13, but you could always just flip over to K-GUN 9 On Your Side Link to comment https://localnewstalk.net/topic/3833-mellow-wcco-open/#findComment-35263 Share on other sites More sharing options...
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