Jess 1115 Posted February 8, 2017 Posted February 8, 2017 Article here: http://www.adweek.com/tvspy/is-san-franciscos-kron-staging-a-comeback/185475 I eagerly anticipate opinions. I don't watch it so I don't know one way or another.
SFTV 540 Posted February 8, 2017 Posted February 8, 2017 Meh I rarely watch KRON. But they have improved their product with duo Anchor teams again instead of a solo Anchor one man show. However, I'll only watch it for People Behaving Badly and The Backstory.
Rusty Muck 4428 Posted February 8, 2017 Posted February 8, 2017 If you invest money and resources into a product, people will have an incentive to watch. KRON and WKBW are probably the two best examples of this adage, or what happens when it doesn't happen. That being said, it seems like MediaGeneral was a much better owner than Young ever could have been. And that makes people's concerns about the Nexstar takeover valid.
Greggo 362 Posted February 8, 2017 Posted February 8, 2017 This strikes me as a desperate attempt by KRON to look successful for their new owners.
Eat News 4745 Posted February 8, 2017 Posted February 8, 2017 This strikes me as a desperate attempt by KRON to look successful for their new owners. Or it's Aaron Pero's last ditch attempt to save his ass. Looks like somebody called in a favor @ TV spy.
NEOMatrix 1308 Posted February 8, 2017 Posted February 8, 2017 Either way, KRON is still small fish compared to KTVU, even with Fox's blunders.
C Block 1574 Posted February 8, 2017 Posted February 8, 2017 Or it's Aaron Pero's last ditch attempt to save his ass. Looks like somebody called in a favor @ TV spy. That was my thought originally too. I think there is a little more energy around the place now that the AND is gone and with more double headed newscasts, but the place is still a mess. Almost anyone I've ever known who has or does work there has said that it's the worst workplace environment where they've ever worked — including retail and food service.
tyrannical bastard 4084 Posted February 8, 2017 Posted February 8, 2017 I take it with a major grain of salt when a station spins one set of numbers. Key demo or not, it's always nice to see the whole picture. My favorite is the "fastest growing" spin when a station doubles or triples their numbers. When they go to a 0.2 to a 0.6 while their closest competitor has a 2.0.
TheRolyPoly 2655 Posted February 8, 2017 Posted February 8, 2017 But give KRON credit. They've been in the ratings dumpster for quite a while now. With recent changes leading to small but decent growth for now, I'm hoping that this could be a comeback that KRON's been looking for.
Eat News 4745 Posted February 8, 2017 Posted February 8, 2017 I take it with a major grain of salt when a station spins one set of numbers. Key demo or not, it's always nice to see the whole picture. My favorite is the "fastest growing" spin when a station doubles or triples their numbers. When they go to a 0.2 to a 0.6 while their closest competitor has a 2.0. ...and it's always fun to quote the ND and not the new GM. Rule of thumb... Anytime you see a station quote ANY ratings; Consider it BS. Ratings numbers are not designed for public consumption. Every station lies. (Even KBEX general sales manager Stu Sleastack lies daily to his disabled mother.) News ratings are much more suited for managing anchors and reporters or other malleable staffers.
Rusty Muck 4428 Posted February 8, 2017 Posted February 8, 2017 This strikes me as a desperate attempt by KRON to look successful for their new owners. What's the over/under on when the Nexstar "local" creep comes to KRON?
DirtyHarry 745 Posted February 9, 2017 Posted February 9, 2017 ...and it's always fun to quote the ND and not the new GM. Rule of thumb... Anytime you see a station quote ANY ratings; Consider it BS. Ratings numbers are not designed for public consumption. Every station lies. (Even KBEX general sales manager Stu Sleastack lies daily to his disabled mother.) News ratings are much more suited for managing anchors and reporters or other malleable staffers. The defunct 92-X (a Columbus CHR station during my college years) used to have a pretty amusing liner, which I'm sure was used nationally since nothing in the media is original: "Arbitron rated DEAD LAST! The new 92-X!"
newsbot 271 Posted February 11, 2017 Posted February 11, 2017 The defunct 92-X (a Columbus CHR station during my college years) used to have a pretty amusing liner, which I'm sure was used nationally since nothing in the media is original: "Arbitron rated DEAD LAST! The new 92-X!" It's not quite "Eaton/Dayton and Springfield Alive!" but that's pretty funny.
DirtyHarry 745 Posted February 12, 2017 Posted February 12, 2017 It's not quite "Eaton/Dayton and Springfield Alive!" but that's pretty funny. Same company (Great Trails), so why not? I miss their stations. 92-X and Z-93 really had the CHR format nailed as far as my ears were concerned.
Jess 1115 Posted February 12, 2017 Author Posted February 12, 2017 God, now I'm reminded of WDRE and WPLY (Y100 Philly)... same anything goes attitude, same pretty nailed down version of the Modern Rock format...
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