rkolsen 1697 Posted June 8, 2017 Posted June 8, 2017 A while back I believe I mentioned that NBC was launching a new video unit headed by Matt Danzico who created the BBC's Pop Up. Here's a brief twitter video: [MEDIA=twitter]872452863225626624[/MEDIA] And a very brief writeup by Variety.
Journalist 894 Posted June 10, 2017 Posted June 10, 2017 Left Field is probably the worst branding name NBC has ever used. It is that and msnbc's Lean Forward.
nathannah 2542 Posted June 10, 2017 Posted June 10, 2017 Left Field is probably the worst branding name NBC has ever used. I understand the meaning (stories 'out of left field'), but these "branding experts" (who seem to do less than some random assigned person) just let it fly by them and never consider other meanings.
Rusty Muck 4438 Posted June 13, 2017 Posted June 13, 2017 Left Field is probably the worst branding name NBC has ever used. It is that and msnbc's Lean Forward. SyFy and Cloo wanted to say hi.
rkolsen 1697 Posted June 13, 2017 Author Posted June 13, 2017 SyFy and Cloo wanted to say hi. Add Chiller in too! There's also 13th Street Universal, Diva Universal,
nathannah 2542 Posted June 13, 2017 Posted June 13, 2017 Add Chiller in too! There's also 13th Street Universal, Diva Universal, What do you want to bet the Olympic Channel meeting went like this... NBC branding guy - "We want to brand it as O-RINGZ®! And the logo will be made of the letters looking like rings! And we'll have a mascot! That we we can cop--" IOC - "Nope. Uh-uh, don't even. Olympic Channel. Just using the regular plain-old rings. We can deal with the copyright issues. Let's create a network people will watch." NBC branding guy - (pout) "Fine. (under breath) Meanies..."
Journalist 894 Posted June 13, 2017 Posted June 13, 2017 What do you want to bet the Olympic Channel meeting went like this... NBC branding guy - "We want to brand it as O-RINGZ®! And the logo will be made of the letters looking like rings! And we'll have a mascot! That we we can cop--" IOC - "Nope. Uh-uh, don't even. Olympic Channel. Just using the regular plain-old rings. We can deal with the copyright issues. Let's create a network people will watch." NBC branding guy - (pout) "Fine. (under breath) Meanies..." At least the NBC affiliates got away renaming the Olympic Zone to O-ZONE. Don't tell the IOC...
Action Newsroom 1317 Posted June 13, 2017 Posted June 13, 2017 I get the name and reasoning. I do have a feeling a lot of people won't. And that's when the sobriety kicks in. SyFy and Cloo wanted to say hi. Add Chiller in too! and "hold my beer" too.
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