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Posted (edited)

I would have added this to the original KOIN thread, but it's been locked. 

 

So here we are in 2025 and WKRG has once again separated the branding of their CW newscast as "Gulf Coast CW News"

 

 

Being a Nexstar CW O&O, I personally think the color palette is hideous.  They should have never dumped the green for the orange. But that's all Nexstar's doing for their attempts to make CW "America's most watched network with programming for everyone"

 

I wonder if this is going to be a trend for any of Nexstar's CW stations that are on and operated with other affiliates....

 

On the bright side, I don't think we'll ever be seeing this on stations like WPIX, KTLA or WGN...

 

Edited by tyrannical bastard
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Posted
20 hours ago, tyrannical bastard said:

I would have added this to the original KOIN thread, but it's been locked. 

 

So here we are in 2025 and WKRG has once again separated the branding of their CW newscast as "Gulf Coast CW News"

 

 

Being a Nexstar CW O&O, I personally think the color palette is hideous.  They should have never dumped the green for the orange. But that's all Nexstar's doing for their attempts to make CW "America's most watched network with programming for everyone"

 

I wonder if this is going to be a trend for any of Nexstar's CW stations that are on and operated with other affiliates....

 

On the bright side, I don't think we'll ever be seeing this on stations like WPIX, KTLA or WGN...

 

 

I think that part of the issue here is that the graphics package is meh. Even Media General's flat package looked better than this. The green doesn't work and the color is more sunset peach which works well as a highlight complimenting golds, blues and white, but not as a primary. Combined with the green, it's reminiscent of watermelon.

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Posted
3 hours ago, ABC 7 Denver said:

 

I think that part of the issue here is that the graphics package is meh. Even Media General's flat package looked better than this. The green doesn't work and the color is more sunset peach which works well as a highlight complimenting golds, blues and white, but not as a primary. Combined with the green, it's reminiscent of watermelon.

Nexstar is long overdue for some new packages.  While all of their stations up to Media General (sans WAVY) have switched to their packages, there's still a few former Tribune stations with their packages floating around.

The only recent package that's halfway decent is the one WXIN has.  The others are getting stale.

 

When WFNA launched their 9pm news in 2016, they used the "Triangle" Media General package that was introduced on WNCN for their relaunch pre-CBS.  It lasted until WKRG picked up the current CBS package in 2018 and unified all newscasts under the WKRG brand.

 

I wish they would do some more in Youngstown with WYFX's newscasts.  They've been unified under the WKBN branding since their Nexstar launch as well.

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Posted
1 hour ago, tyrannical bastard said:

The only recent package that's halfway decent is the one WXIN has.  The others are getting stale.

 

I'd say the package WKRN debuted last year and the PIX package are both still good from Nexstar.

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Posted
4 minutes ago, ABC 7 Denver said:

Define "good".

The newer packages from Nexstar within the past 2-3 years are presentation-wise more modern looking than the repetitive CBS/ABC/NBC looks the stations have had for years now.
 

The KOIN package (MOD-1) is OK, not the best IMO but I do like the customization for WFNA and KRCW. I do agree though, some MG packages are definitely better than the old packages Nexstar has.

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Posted

I mean KWGN was ahead of its time back in 2009. They had the orange look on its graphics and CW logo during their Deuce era

Posted

Orange could be pulled off if it was well-executed.  The best example IMHO was WKYC's second HD package they had until they picked up the Gannett package in 2008.

 

Same with purple.  The TVbD masterpieces of the 1980s are the prime example.

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Posted
12 hours ago, SFTV said:

I mean KWGN was ahead of its time back in 2009. They had the orange look on its graphics and CW logo during their Deuce era

 

It was an accent color on its logo, it wasn't a primary color. Those were gray and blue.

 

 

Posted
11 hours ago, ABC 7 Denver said:

 

It was an accent color on its logo, it wasn't a primary color. Those were gray and blue.

 

 

 

We need to investigate who decided "News on the Deuce" was a good idea and potentially file criminal charges.

Posted
5 minutes ago, MidwestTV said:

 

We need to investigate who decided "News on the Deuce" was a good idea and potentially file criminal charges.

It probably leads back to Randy Michaels when he was driving Tribune into the ground in the late 2000s.

 

That KWGN package was a special kind of awful.  I thought the old WTKR ping-robot arm look was bad, but this was even worse.

Posted
1 hour ago, tyrannical bastard said:

It probably leads back to Randy Michaels when he was driving Tribune into the ground in the late 2000s.

 

That KWGN package was a special kind of awful.  I thought the old WTKR ping-robot arm look was bad, but this was even worse.

 

As someone who was hired at KDVR/KWGN when they were trying to undo many of the choices made in the early post merger/deuce era - there were moments I heard stories about the previous leadership and decisions made where all I could think was "were they actively trying to fail? or did the altitude and/or the not recreationally legal at the time substance Colorado is known for just mess with their judgement?" 

 

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