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Posted

The plot thickens. When I listened to the instrumentation of those promos (the horns, the teletype, etc.) I legitimately thought that could be Gari. But the head/tail didn't sound like Gari to me.

 

The 1982 promo, the editorial intro and the intro and teaser cuts we've heard sound more Gari-esque...but are they? Now I wonder...

Posted

It seems there was a sort of refresh of the campaign that took place in 1983/84, which was a more aggressive sound for TSOTB with the "Watch Our Spirit Now" promos.

Posted

A few KTVK news bumpers from 1986 as seen in a newly uploaded compilation of local commercials:

 

 

Too bad this material is from September 1986 and not earlier, because so little is still known about KTVK's pre-1986 Eyewitness News era.

Posted

 

It seems there was a sort of refresh of the campaign that took place in 1983/84, which was a more aggressive sound for TSOTB with the "Watch Our Spirit Now" promos.

 

That's exactly what I'm thinking. Possibly when the callsign changed to WXFL?

 

Also, a new open and theme: KVBC, 1985! https://www.youtube.com/watch?v=CPRF1hTEp5Y

 

And there's

where that came from! And
in full!
Posted

 

It seems there was a sort of refresh of the campaign that took place in 1983/84, which was a more aggressive sound for TSOTB with the "Watch Our Spirit Now" promos.

 

It definitely seems like it, especially with the fact (I believe) that they were in 3rd in ratings behind WTSP at the time. They flipped flopped main anchor pairings 4 times from 1982-1985 (Ratliff/Bates, Hite/Bates, Ratliff/Hite, and then finally Hite/Sierens) and I think they also relegated Meteorologist Jim Smith to mornings for Bob Baron towards 1984 or 1985.

Posted

 

The tail end of a 1975 WAAY newscast, with a theme that reminds me of what WLWI/WDTN was using at the time:

 

A good reminder that WAAY was once an NBC affiliate, too.

Posted

WCBD open from 1989, right before Hurricane Hugo:

 

 

And about 38 minutes of footage from the three local Charleston stations and national broadcasts of the day before Hugo. Includes when WCIV and WCSC were forced to sign off locally because of the storm.

 

Posted

 

If you pay attention to the set and the weather center, you could've mistaken this from being a Gannett station back then. It was a little different then what they used, but if I was around longer back in the 80s, I'd hate Gannett the same way I do today. Their mandated high strung red/white/blue set scheme back the 80s was so over the top.

 

Belo had owned them for about two years and it seems like there was two different branding/looks being used in tandem. Thought The Spirit was used during this time according to the NMSA. I thought this was kinda crazy, anyone know the answer why?

Posted

There were quite a few stations that also used a red/white/blue color scheme to some degree in the '80s. WFLA, owned by Media General, had the color scheme between 1985-1989.

Posted

 

There were quite a few stations that also used a red/white/blue color scheme to some degree in the '80s. WFLA, owned by Media General, had the color scheme between 1985-1989.

 

I thought the Gannett look even extended into the Chyron or Vidifont, whatever KHOU was using at that time. Many Gannett stations were using a serif/typewriter like font.

Posted

 

I thought the Gannett look even extended into the Chyron or Vidifont, whatever KHOU was using at that time. Many Gannett stations were using a serif/typewriter like font.

 

That was more related to CBS syndicating that typeface (used at the network level) to its stations than anything else.

Posted

From what I understand (e.g. the Media Probes documentary) the red/white/blue look came from the Frank Magid consultancy firm. But Gannett really did take it and run with it.

Posted

Here's an interesting 1975 report from WNBC about the logo conflict involving NBC and Nebraska's NET Commission regarding the use of the trapazoid 'N' logo, as reported by the late Tom Snyder.

 

Posted

 

From what I understand (e.g. the Media Probes documentary) the red/white/blue look came from the Frank Magid consultancy firm. But Gannett really did take it and run with it.

 

Yes Magid was the source of it. And Gannett has a relationship to this day with Magid.

Posted

Here's a few things I've found...

 

WTVR (Richmond, VA) "News90" open from 1977 (with The Who's "Baba O'Riley" as its news theme).

https://www.youtube.com/watch?v=b7cZUcwwp1k

 

WTVR "Nightbeat" open from 1992.

https://www.youtube.com/watch?v=e85316m15sA

 

KTVI (St. Louis) 5pm news open from 1986.

https://www.youtube.com/watch?v=K3DQD6XNH0c

 

Here's something from WXIA's (Atlanta) pre-11Alive days: A promo and image campaign song from 1974 (including a glimpse of the "Pro News" set)

 

Here's some rarities from WXEX (now WRIC; the station was located in Petersburg until 1990):

An episode of "PM Magazine" from 1981 hosted by Deborah Kent and future "Today" anchor Matt Lauer.

 

...and an early 1980's promo featuring their sports team.

Posted

Here's none other than Walter Cronkite guest-anchoring the national news on France's Antenne 2 network in 1981 (on location in Monte Carlo that evening):

 

  • Like 1
Posted

Taking liberties with the "Classic Video" theme, but Keith Olbermann today told a brief and odd story about KCBS management when he was there in the late 80's. That, and he confirmed the existence of the long rumored number 3 pencil.

 

Posted

Hours of Portland and national news from CBS in 1983. At the end of this linked clip is 18 seconds of a close to some Montana newscast. Any clue as to which station?

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