DirtyHarry

Sounds like something Nexstar would do.

Simple, catchy, it really rolls off the tongue. Whoever came up with that is a genius! I love it! /s

Good for them. It costs money to change channels.

Wow! All that effort for an LPTV station?

Since the current PBS begathon is running, it puts things in a different perspective. You left significant money on the table and you turn around and beg money from me? Weigel might have wanted it for their LPTV.

There's only so much interest in watching a stuffy, boring local newscast. Action News worked for them and they were different from the rest. I don't understand the thinking of whoever the genius was who decided that they should go back to being a boring newscast like the other three instead of carving out their own niche.

It would have value to one of the Christian broadcasters, but I think that you could get that converted fairly easily.

I'm surprised that they didn't sell the license to one of the LPTV operators in Chicagoland. You'd think that somebody would want to buy it just to force their way on to cable.

Retransmission fees are killing the golden goose. My cable bill got to be so high that I finally pulled the plug. And a big reason for it was those retransmission fees. And I didn't have a lot of extras, just the medium package. I also don't understand why cable companies don't offer a package that does not include local stations. I am perfectly capable of picking them up off the air. If they were smart, they would have technology to make it seamless, so you can flip back and forth between cable channels and regular tv, like it almost is using a Roku box.

Why don't you file an objection? I'm serious. Something about news suffering and a time of economic turbulence, synergies leading to people out of work, concentration of media and whenever else you can dream up. You're the man to do it.

I now see why I don't watch much TV anymore. Ugh.

The point is that it's not unprecedented for two stations to use the same branding in the same market.

Why not? Here in Columbus Channel 4 called its helicopter "Chopper 4." Channel 10 called theirs "SkyCam" or something like that. I guess SkyCam didn't have a very good ring to it so they started calling it "Chopper 10."

Does it really have a lousy signal? I know it's only 10 kw or something like that, but WKRC only has 15 KW or something like that and I don't hear a lot of complaining about their signal.

Spirit of Ohio (WSYX) still sounds good today.

Extremely short-sighted since so many people are cutting cable.

No PBS in Waco?

My viewing these days is about 80% OTT and 20% OTA. I cut the cable last year and never looked back. I wonder how they're managing all the bandwidth though. Tonight, a lot of people in Ohio were watching Newsmax because of the town hall with JD Vance and Renacci. Seems like a real waste of bandwidth to be sending all those bits to everybody's home individually. I would imagine they have some kind of software available where they only have to send them once and they go to everybody watching Newsmax without having to send separate packets?

Sinclair needs to go back to using "WHO 53" for WWHO. I always thought that was pretty catchy.

Same reason WBNS invested millions in a slick new newsroom and why Sears and Kmart were closing newly remodeled stores. You spiff it up to make it pretty to sell.

Depends - abc6onyourside.com is easy to remember even though if it is a little unwieldy, because they've been using that slogan off and on for 30 years for more. They used to use wsyx6.com, which also isn't bad. (The domain for the Fox station myfox28columbus.com is not as easy but you can get there with a little guessing.) Likewise, 10tv.com, local12.com, nbc4i.com, wlwt.com, wishtv.com, wthr.com and several others are very easy to remember. What they have in common is they reinforce a station slogan or nickname, legendary call letters (after 74 years, people know WLWT) or call letters that mean something. If you live in Indianapolis, you will know the WTHR call letters because THR means Channel 13, the call letters are 45 years old and the station is top rated as opposed to being the 9th ranked UHF station. Likewise, SYX means "6" and that's easy enough. Adding "my" to the beginning also isn't bad and neither is "your." The domain for one of the LPTVs here is yourtv22.com, which isn't bad. They also have their domain name up on each of their sub channels when they flash their station ID at the top of each hour.

Faux News hasn't had a good pulse on its viewership since they ran off Roger Ailes. They think the average Faux News viewer worships the ideas of Bill Krystal, the late Charles Krauthammer and the rest of the neocon/globalist contingent, but that has never been the case. Faux's viewership has more sympathies with Rush Limbaugh and Trump than any of the Washington military industrial complex. By putting their thumb on the scale to try and swing the election, they urinated off a big chunk of their viewers. I haven't watched them since the election and I don't intend to. I need Washington propaganda from the right even less than I need it from the left.

But you still have to pay the bills. I'm just throwing numbers out, but let's say that internet bandwidth costs you four times as much as every cost you have to incur to get out your product out OTA. Unless the revenue is also there by being able to sell to advertisers a way to focus their advertising message more efficiently, it sounds like a shaky proposition. Maybe the revenue will be there in the future, but is it there now? And do they want to cannibalize their less costly form of delivery for something that costs them more? I've become hooked on these free video streaming services, particularly Pluto and Tubi. (That's also why I'm also down on broadcast TV.) For now, the ads are very reasonable. But because of what we've discussed, I wonder if these services are making any kind of a profit or will in the future We'll see how things shake out.

I never appreciated the NewsOn app until I tried watching on a real tv. It's pretty cool. Dumping a 70 (?) year old brand name like KX for Nexstars stupid web names is like when Macy's dumped 150 year old names like Lazarus because they thought everybody was so impressed with New York City and was dying to have a New York City department store in their town I asked some radio guys whether all the infrastructure that goes into broadcasting makes sense today cost-wise given that you can access everything on the web. You've got 2000 ft towers, tower crews and an entire plant you have to maintain just to get out a signal for people to listen to mp3s. (In radio, that is.) I was told that bandwidth is far more expensive than all the overhead you have to incur to get a broadcast signal out. Since video is far more bandwidth intensive than audio, I'm wondering what the numbers are.

"Lougee mistook Hoffman for a valet, deeply offending Hoffman." So what? Everyone's not a mystic. Maybe he wasn't dressed like an executive or didn't comport himself in a way that was executive like. Maybe he doesn't speak in a way that would convey that to someone. Or when we're dealing with the cashier at Walmart do we have to now assume that we are dealing with the CEO just so that we don't offend anybody?