BluesNews 186 Posted October 25, 2022 Share Posted October 25, 2022 The longtime Q6 brand is dead. Looks like they’re branding newscasts as “NonStop LOCAL” and branding as “KHQ” outside of that. https://KHQ.com New music too, 360 by Stephen Arnold. Graphics look mostly the same, an in-house job. Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/ Share on other sites More sharing options...
plzstandby 31 Posted October 26, 2022 Share Posted October 26, 2022 KULR 8 in Billings and the ABC Montana cluster is now using the new branding/music as well. Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/#findComment-279358 Share on other sites More sharing options...
Yankees4life 559 Posted October 29, 2022 Share Posted October 29, 2022 Yeah...that is...pretty bad there Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/#findComment-279471 Share on other sites More sharing options...
VHSgoodiesWA 303 Posted October 30, 2022 Share Posted October 30, 2022 Same w/ KNDO-KNDU...no longer using the older music I believe. We don't watch much KNDU as I think KVEW has improved in recent months. Could this be the beginning of the end for the central WA NBC affiliates? With KHQ sharing the 4pm news with KNDU, how long will Tracci Dial keep her job? Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/#findComment-279483 Share on other sites More sharing options...
Drew 149 Posted October 30, 2022 Share Posted October 30, 2022 12 hours ago, VHSgoodiesWA said: Same w/ KNDO-KNDU...no longer using the older music I believe. We don't watch much KNDU as I think KVEW has improved in recent months. Could this be the beginning of the end for the central WA NBC affiliates? With KHQ sharing the 4pm news with KNDU, how long will Tracci Dial keep her job? Agree growing up in Yakima left around 2009 I can see a day coming that WA state has just KING 5 and KHQ and so on. Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/#findComment-279486 Share on other sites More sharing options...
nathannah 2429 Posted October 31, 2022 Share Posted October 31, 2022 I didn't think it was possible to make a local news operation virtually generic and without life, but if you put a NonStop Local edition on in Central Mississippi, you could remove the weather forecast and nobody would know this is a news program about Spokane. Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/#findComment-279495 Share on other sites More sharing options...
GoldenShine9 1513 Posted October 31, 2022 Share Posted October 31, 2022 KXLY is the market leader in ratings, correct? Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/#findComment-279497 Share on other sites More sharing options...
Breaking News 829 Posted November 1, 2022 Share Posted November 1, 2022 On 10/30/2022 at 10:53 PM, GoldenShine9 said: KXLY is the market leader in ratings, correct? I was told KREM & KHQ are neck to neck and KXLY in 3rd place. Idk that. Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/#findComment-279554 Share on other sites More sharing options...
cg41386 132 Posted November 1, 2022 Share Posted November 1, 2022 3 hours ago, Breaking News said: I was told KREM & KHQ are neck to neck and KXLY in 3rd place. Idk that. I believe this is correct. Last I saw, KXLY is a fairly distant 3rd. Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/#findComment-279558 Share on other sites More sharing options...
AKA 38 Posted November 9, 2022 Share Posted November 9, 2022 I can’t help but wonder if the end goal here is a collaborative regional “NonStop Local” 24-hour news channel on the Cowles stations’ .3s, or even as a replacement for SWX on the .2s. Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/#findComment-279798 Share on other sites More sharing options...
VHSgoodiesWA 303 Posted November 10, 2022 Share Posted November 10, 2022 Losing SWX would suck. That's the only place you can find EWU and Montana football games here. They still air HS football as well. But why bother if you can stream all the games on NFHS or whatever site the college leagues use. I still believe that the building at 3312 W Kennewick Ave will cease to exist in the coming years. Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/#findComment-279817 Share on other sites More sharing options...
norcalTVfan 15 Posted November 10, 2022 Share Posted November 10, 2022 My favorite part of “NonStop Local” is the pre-recorded late night weather forecast on “Mother Q” as she’s affectionately known. In the three weeks leading up to the launch — barring the Friday before the launch — the 10p/11p weather was taped. The quality is crap, but kudos to Claire and Blake for making the toss look live. The late forecast was live on a Tuesday, perhaps, during launch week and one other time during last week’s snow. Interestingly enough, Blake is live for the weather cut-in on NBC News Daily. If any forecast is taped it should be this one … it’s plays during a program where KHQ controls very little of the ad inventory. You’d think they’d allocate their labor to programs where they control all the ad $$$ like their local newscasts. So far, all other stations in the Cowles group are airing live weather. re: The 4PM regional newscast is two things — a money grab for political ads and a reason to not have to pay for a syndicated program. re: Tracci Dial … there has been an opening for a co-anchor posted on the careers page for so long. At this point, I’d bet they’d hire anyone. Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/#findComment-279818 Share on other sites More sharing options...
Drew 149 Posted November 10, 2022 Share Posted November 10, 2022 Growing up I still remember when KNDO had its own newscasts and its own weather anchor Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/#findComment-279820 Share on other sites More sharing options...
AKA 38 Posted November 10, 2022 Share Posted November 10, 2022 12 hours ago, VHSgoodiesWA said: Losing SWX would suck. That's the only place you can find EWU and Montana football games here. They still air HS football as well. But why bother if you can stream all the games on NFHS or whatever site the college leagues use. I still believe that the building at 3312 W Kennewick Ave will cease to exist in the coming years. I think if one was so inclined, one could convert SWX into a regional news channel while keeping all of the local live sporting events and the nightly SWX Tonight. Outside of that, I have to doubt many people are watching their syndicated fare or radio simulcasts out of Seattle. Of course, this is me spitballing. I just want to believe there’s a reason Cowles stripped all their stations of their individuality by converting them to this bland “NonStop Local” and launched the nonstoplocal.com site. It doesn’t make sense to me otherwise that KHQ’s URL is now four times longer than it has been the past 25 years. (It’s still at khq.com, but on air the anchors now direct viewers to nonstoplocal.com.) Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/#findComment-279822 Share on other sites More sharing options...
sfomspphl 490 Posted November 10, 2022 Share Posted November 10, 2022 Wow two of the most distinctive station brands being retired - KULR 8 and Q 6 - feels like a clumsy consultant recommendation Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/#findComment-279826 Share on other sites More sharing options...
VHSgoodiesWA 303 Posted November 11, 2022 Share Posted November 11, 2022 A consultant from Madison Ave that has never been to the east side of WA, perhaps... Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/#findComment-279838 Share on other sites More sharing options...
VHSgoodiesWA 303 Posted November 11, 2022 Share Posted November 11, 2022 On 11/9/2022 at 10:09 PM, norcalTVfan said: My favorite part of “NonStop Local” is the pre-recorded late night weather forecast on “Mother Q” as she’s affectionately known. In the three weeks leading up to the launch — barring the Friday before the launch — the 10p/11p weather was taped. The quality is crap, but kudos to Claire and Blake for making the toss look live. The late forecast was live on a Tuesday, perhaps, during launch week and one other time during last week’s snow. Interestingly enough, Blake is live for the weather cut-in on NBC News Daily. If any forecast is taped it should be this one … it’s plays during a program where KHQ controls very little of the ad inventory. You’d think they’d allocate their labor to programs where they control all the ad $$$ like their local newscasts. So far, all other stations in the Cowles group are airing live weather. re: The 4PM regional newscast is two things — a money grab for political ads and a reason to not have to pay for a syndicated program. re: Tracci Dial … there has been an opening for a co-anchor posted on the careers page for so long. At this point, I’d bet they’d hire anyone. Oh heck, you should check out the tired and worn-out operation of KIMA Yakima. 'Uncle' Jimmy Nolan is spinning in his grave. The anchor makes all possible effort to toss to a 'live' report that was taped HOURS ago. He or she will 'ask' the reporter a hook question. Sometimes the anchor is almost done with the question when boom! The recording starts and the reporter's mouth starts moving. Oopsie. That's not all. They will ask meteorologist Mike McCabe 'on tape' from KEPR a hook question as well. If anyone needs to use KIMA 'Action News' as an influence, it's for a Saturday Night Live skit and nothing else. Want a comparison? Check out the old NewsBeat videos from the '90s and you can see, even with a low-budget setup, how KIMA did their best to serve the local community. How long before 29 and 19 both shut down and Molly Shen or Eric Johnson pre-tapes an eastern WA newscast from KOMO? Link to comment https://localnewstalk.net/topic/19239-khq-rebrands-as-%E2%80%9Cnonstop-local%E2%80%9D/#findComment-279853 Share on other sites More sharing options...
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