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I couldn't disagree with you more. MSNBC is absolutely the Fox News of the Democratic Party. The amount of stories they run about Trump and Republicans being the end of society is insane. I had two different family members who were addicted to MSNBC and both separately turned it off because they couldn't deal with it. Whatever goes on at MSNBC is not journalism.

It's normal for MSNBC's ratings to go down for the first few months after an election. MSNBC's ratings always go down when political news dies down or is depressing for Democrats. In this situation it's both. Political news is less interesting because the election is over, nothing is happening. Yes Trump is making some extreme cabinet picks but they aren't going to actually do anything over the next 2 months. So the political news is not just boring and unimportant, it's also depressing for Democrats because Trump won. It's really not surprising Democrats have no interest in watching cable news for the next few months. Ratings also crashed this summer when someone tried to shoot Trump and they switched to a pro-Trump NBC News feed for a day. Ratings even fall when there is big non-political news happening like a hurricane. It was different when Biden won because Trump didn't concede which was an unprecedented major political event. When Trump takes power and actually starts doing things, ratings will go back up. During the first Trump administration, viewers turned to MSNBC for all the chaos Trump caused. Remember when he separated families and children from their parents at the border? They had almost wall to wall coverage, multiple MSNBC shows including the primetime shows where anchored live on location outside Trump's child prison camps near the border. They spent hours and hours covering all the indictments and criminal trials of Trump campaign officials. They extensively covered his ties to Russia. From almost starting a war with the dictator of Iran to visiting the dictator of North Korea, Trump gave MSNBC endless hours of special coverage. After Biden won, the times when MSNBC had the most viewers was covering the troubles of Republicans & Donald Trump. The January 6th investigations, the 2nd Trump impeachment, the Trump indictments, the Trump trials, etc.. etc.. I'm sure they are already working on special graphics and theme music for all the things that are going to happen. Democrats might not be tuning in now, but they will be tuning in when MSNBC has wall to wall coverage of mass deportations and all the other chaos that a 2nd Trump term will bring. As for advertising, subscription fees are a huge part of the revenue for cable news networks.

I saw this Philadelphia TV News book recommended on another site. I put it in the Jim Gardner thread because he's on the cover. The Big Story: The Oral History of Philadelphia TV News.

Now that election season is over, when do we expect WABC to announce the changes mentioned here?

This is temporary MSNBC will come back. If Trump is president, liberal audiences will crave a news network breaking down his actions. But I think MSNBC is losing ratings because: 1. people are tired of a 24/7 News Network airing non-stop coverage of one man for nine years. 2. People could be realizing the pundits on MSNBC live in an echo chamber. The commentators think they know everything then act shocked when the election proves them wrong. 3. Exhaustion and defeat. Many Democrats are stunned by the outcome of this election and can't deal with it right now so they're turning off the news. They're not in the mood to hear a panel discussion of why Kamala lost be overanalyzed for the next few months.

Where are you seeing this confirmed? I’ve only seen the NBA’s statement that they’re reviewing.

PBR has ditched Merit Street in a rights payment dispute, just a week after there were more cuts, including Dominique Sachse departing.