ColDayNews 438 Posted February 18, 2018 Share Posted February 18, 2018 ID #1: characters from NYPD Blue, Dharma & Greg, The Practice, and Once & Again. ID #2: Multifaceted: Erica Kane from All My Children; blue (ABC News): Barbara Walters, Diane Sawyer, Peter Jennings; red (ABC Sports/ESPN): Brett Farve, Tiger Woods, Michelle Kwan; and yellow (Entertainment): The Drew Carey Show and Dharma & Greg ID #3: Comedy: Drew Carey (The Drew Carey Show), D.L. Hughley (The Hughleys), Charlie Sheen (Spin City), stars of Two Guys, a Girl and a Pizza Place, and Jenna Elfman (Dharma & Greg) ID #4: ABC News: Peter Jennings, Ted Koppel, Barbara Walters, Sam Donaldson, Cokie Roberts, Connie Chung, Chris Bury, Diane Sawyer and Charles Gibson. Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/ Share on other sites More sharing options...
Georgie56 3310 Posted February 18, 2018 Share Posted February 18, 2018 This will always be my favorite era of ABC. This was the network’s golden age. Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-196958 Share on other sites More sharing options...
Daybreak 288 Posted February 19, 2018 Share Posted February 19, 2018 This will always be my favorite era of ABC. This was the network’s golden age. I said the same thing! This was/will always be one of my favorite packages from ABC! So many good memories during that time Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-196970 Share on other sites More sharing options...
RGSJenkins 435 Posted February 20, 2018 Share Posted February 20, 2018 Especially the four note sounder introduced that period. That sounder was so good, KNXV based a theme from of it from 2002 to 2007, the weather sounder was used until 2009. Too bad ABC dropped it. Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197032 Share on other sites More sharing options...
10Viewer 337 Posted February 20, 2018 Share Posted February 20, 2018 I remember they had an funny ad that said: "Don't just sit there. Ok, sit there." I may have seen that on ABC's network website in 1998. Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197033 Share on other sites More sharing options...
Jess 1115 Posted February 20, 2018 Share Posted February 20, 2018 I liked the package but it got a little stale by the fourth or fifth year. (I know it went four seasons, I'm foggy on whether it went five...?) My favorite part of the package was the ABC News ID used during that time. Best version of "More Americans Get Their News", I think: Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197034 Share on other sites More sharing options...
ToriElectra 292 Posted February 20, 2018 Share Posted February 20, 2018 I liked the package but it got a little stale by the fourth or fifth year. (I know it went four seasons, I'm foggy on whether it went five...?) My favorite part of the package was the ABC News ID used during that time. Best version of "More Americans Get Their News", I think: I think it started in 1997, but the "flat" graphics hadn't completely happened yet, as seen in this ident: Said ident looked more like the 1996-era look, but footage of ABC from 1997-98 is rare to begin with so... I dunno. I do know the look lasted until 2002, when ABC instituted the short-lived "circular colors" look: Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197036 Share on other sites More sharing options...
ColDayNews 438 Posted February 20, 2018 Author Share Posted February 20, 2018 I remember they had an funny ad that said: "Don't just sit there. Ok, sit there." I may have seen that on ABC's network website in 1998. Before Sinclair got into standardization... WSYX used a variation of these graphics to promote syndicated programming (i.e. The Rosie O'Donnell Show, Judge Judy, etc.) I liked the package but it got a little stale by the fourth or fifth year. (I know it went four seasons, I'm foggy on whether it went five...?) My favorite part of the package was the ABC News ID used during that time. Best version of "More Americans Get Their News", I think: I seem to recall a version with Alison Stewart and Derek McGinty that aired after WNN every night? Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197041 Share on other sites More sharing options...
Jess 1115 Posted February 20, 2018 Share Posted February 20, 2018 There's a few groups of 1997-98 era commercials, and they didn't really get the look down yet. As I recall the whole yellow look was TBWA Chiat/Day's brainchild, and ABC kind of worked with those concepts for the first year but never "got" how it should translate to television. They brought in Pittard Sullivan in 1998 to fix that, and that's where the more iconic aspects of the look came from - the photography, the minimal animation, the sounder. After that they didn't really change things too much - the big change for 1999 was that they brought News, Sports, and Daytime into the general branding scheme (in other words, putting the actual ABC logo in the logos for both). Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197043 Share on other sites More sharing options...
Jess 1115 Posted February 20, 2018 Share Posted February 20, 2018 I seem to recall a version with Alison Stewart and Derek McGinty that aired after WNN every night? Every program got a version with their anchors, so WNN must have gotten a version of that ID too. ...speaking of WNN IDs, I know there was one (before this look) that boasted "More Insomniacs Get Their News From World News Now". I'd love to see that posted. (Wayyyyy back on AOL, ABC posted one of these...) Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197044 Share on other sites More sharing options...
TexasTVNews 1378 Posted February 20, 2018 Share Posted February 20, 2018 Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197045 Share on other sites More sharing options...
ToriElectra 292 Posted February 20, 2018 Share Posted February 20, 2018 Yeah, the only thing left out of the yellow look was One Saturday Morning, and that was kinda justified. (They did start using bumpers with yellow backgrounds and a black ABC logo in early 2000 until the revamp later that year, so they kinda joined it, if only briefly.) Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197047 Share on other sites More sharing options...
ColDayNews 438 Posted February 20, 2018 Author Share Posted February 20, 2018 2007?! The fact that they still had this in their system amazes me. Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197048 Share on other sites More sharing options...
qunewsguy 377 Posted February 20, 2018 Share Posted February 20, 2018 Every program got a version with their anchors, so WNN must have gotten a version of that ID too. ...speaking of WNN IDs, I know there was one (before this look) that boasted "More Insomniacs Get Their News From World News Now". I'd love to see that posted. (Wayyyyy back on AOL, ABC posted one of these...) Ask and you shall receive: https://www.youtube.com/watch?v=id=a75A_ZHGwlo;m=6;s=21 Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197049 Share on other sites More sharing options...
nicolelynnperry 6 Posted February 21, 2018 Share Posted February 21, 2018 god I remember that after Oprah as they were getting ready to start News 8 @ 5. I always thought it was pretty neat since WFAA isn't an ABC O&O. Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197094 Share on other sites More sharing options...
Georgie56 3310 Posted February 21, 2018 Share Posted February 21, 2018 2007?! The fact that they still had this in their system amazes me. They air a custom "start here" ident before the midday news now. Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197097 Share on other sites More sharing options...
channel2 981 Posted February 21, 2018 Share Posted February 21, 2018 There's a few groups of 1997-98 era commercials, and they didn't really get the look down yet. As I recall the whole yellow look was TBWA Chiat/Day's brainchild, and ABC kind of worked with those concepts for the first year but never "got" how it should translate to television. They brought in Pittard Sullivan in 1998 to fix that, and that's where the more iconic aspects of the look came from - the photography, the minimal animation, the sounder. After that they didn't really change things too much - the big change for 1999 was that they brought News, Sports, and Daytime into the general branding scheme (in other words, putting the actual ABC logo in the logos for both). For the last season of the look (2001-02) they brought in Troika to refresh it a bit. Troika was of course basically a new incarnation of Pittard Sullivan. Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197106 Share on other sites More sharing options...
Georgie56 3310 Posted February 22, 2018 Share Posted February 22, 2018 Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197269 Share on other sites More sharing options...
C Block 1566 Posted February 24, 2018 Share Posted February 24, 2018 The yellow era certainly had an influence on KMGH, though in not quite as minimal of an application. TVbD went with a yellow and navy look when KMGH rebranded in September 1998. I can't remember when the circle 7 stopped standing on its own and when they added the yellow ABC logo to it. I think the one with the ABC logo may have been the default station logo at first and then news adopted it with the Giant Octopus look in ~2000. Either way, it was the official station logo until 2008, and it was still in the huge signs on the sides of KMGH's building until maybe 3-4 years ago. I was also trying to find the ABC network spot that had "Yellow" by Coldplay in it, but I couldn't find it. I did find this master reel of IDs on YouTube though: Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197509 Share on other sites More sharing options...
Ntropolis 598 Posted February 24, 2018 Share Posted February 24, 2018 Here's WSET using graphics inspired by the blue ABC News version of the package. I'm not sure if they used these on the newscasts. There appears to be a short timeframe where they used the old "Virginia's 13" logo with Overture (the current ABC13 logo would arrive in early 2001). Link to comment https://localnewstalk.net/topic/16294-ids-from-abcs-yellow-package/#findComment-197511 Share on other sites More sharing options...
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