Geoffrey 873 Posted October 22, 2022 Posted October 22, 2022 A very well done look at some of the great work they've put out over the years. I like that they included the time NBC O&Os were about to lose the channel numbers. (Unless I'm misremembering, this look was never really used, aside from maybe some promos and bus stop ads before an aborted launch, correct?)
Georgie56 3324 Posted October 22, 2022 Posted October 22, 2022 14 minutes ago, Geoffrey said: A very well done look at some of the great work they've put out over the years. I like that they included the time NBC O&Os were about to lose the channel numbers. (Unless I'm misremembering, this look was never really used, aside from maybe some promos and bus stop ads before an aborted launch, correct?) KNSD was the only one in the group that went all-in on this look.
WCAUTVNBC10 413 Posted October 22, 2022 Posted October 22, 2022 15 minutes ago, MidwestTV said: When was this used? Starting at 1:40. It looks a whole lot similar to KXAS' 2012 package. Same color scheme, same glassy textures to all the visual elements. Perhaps it was offered to the other O&Os as well but they all went with Look F. NGL I always liked that look over Look F.
WCAUTVNBC10 413 Posted October 22, 2022 Posted October 22, 2022 1 hour ago, Geoffrey said: A very well done look at some of the great work they've put out over the years. I like that they included the time NBC O&Os were about to lose the channel numbers. (Unless I'm misremembering, this look was never really used, aside from maybe some promos and bus stop ads before an aborted launch, correct?) I know I'm in the minority here, but I was always a fan of this package. Way ahead of its time in terms of visual themes. I think with a few tweaks and giving the stations more latitude with branding, this would have been a very smart looking package. WCAU was ready to pull the trigger on this package and from what they had let out into the ethos, it looked like their creative dept took this package and ran wild with it: From a promo for the original incarnation of their 7PM newscast:
MediaZone4K 2245 Posted October 23, 2022 Posted October 23, 2022 On 10/22/2022 at 11:04 AM, MidwestTV said: When was this used? Starting at 1:40. Not aware of this ever airing but they need to use this ASAP! NBC typically leads CBS, ABC, and Fox in terms of presentation and this is amazing. Shine, gloss, and no flatness!
C Block 1566 Posted October 23, 2022 Posted October 23, 2022 I remember that design was in the monitors of a rendering of the WNBC set in 3C, so that was probably an unused look from ~10 years ago that never made air.
compubit 674 Posted October 23, 2022 Posted October 23, 2022 On 10/22/2022 at 11:40 AM, WCAUTVNBC10 said: I know I'm in the minority here, but I was always a fan of this package. Way ahead of its time in terms of visual themes. I think with a few tweaks and giving the stations more latitude with branding, this would have been a very smart looking package. WCAU was ready to pull the trigger on this package and from what they had let out into the ethos, it looked like their creative dept took this package and ran wild with it: From a promo for the original incarnation of their 7PM newscast: Several of the NBC stations used this package on their “Nonstop” channels - All 3 in California, WCAU and WRC did definitely - not sure if the others did, but WNBC did use graphics similar to NBC Nightly News for New York Nightly News on 4.2/New York Nonstop. (And I can’t remember if KXAS did either…)
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