Nexstar podcasting

[tyrannical bastard 4682]

This is not meant to be a list thread, but it seems like Nexstar is **finally** embracing the internet and OTT apps, and has taken a deep dive into podcasting.

The catch?  These shows are not only being broadcast on air, but are pushing out traditional newscasts and recent layoffs seem to corroborate this.

The ones i've seen so far are WKRG's weekend sports show morphing into their "Southeast Sports" podcast, a joint venture between several Nexstar stations in the southeast.

Any other notable ones?

[24994J 5891]

One station in Missouri is going all-in on such a format, completely ditching their main studio. The new format and logo/graphics will debut very soon.

Edited 9 hours ago by 24994J

[mre29 1972]

2 hours ago, 24994J said:

One station in Missouri is going all-in on such a format, completely ditching their main studio. The new format and logo/graphics will debut very soon.

 

And that station is...?

 

[24994J 5891]

I initially disclosed it, but retracted it, as I forgot that I received it as kind of private info. I will say that it's debuting today at 5 CT. I'll post about it then.

[ScottSchell 424]

2 hours ago, mre29 said:

 

And that station is...?

 

KODE in Joplin cause they have posted this.

Also KFOR’s 6:30pm newscast is now a podcast style newscast called The Breakdown.

https://www.youtube.com/live/GkIyMCz78zk?is=RAbqmpLz6SNVSuBl

 

Edited 4 hours ago by ScottSchell

[hfiles 106]

WFRV has a 3:30 show that is very podcast-esque called "Local 5 News Off the Desk."

[tyrannical bastard 4682]

Has KODE always had separate(ish) newscasts since they consolidated with KSNF?

These shows are much more efficient and cost-effective than full blown newscasts.  Hosts run their own graphics, roll their own video, etc. 

And the components are likely a fraction of the cost of traditional broadcast equipment.  (PTZ cameras, podcast mics, Elgato controllers, etc...)

 

The cost is high for what they blew up to replace them with.  But the return on investment may be just enough to be a second voice in an ecosystem Nexstar created for themselves through relentless cost-cutting and consolidation.

It's not prime time, but it's certainly better than simulcasting or giving up local content altogether...

[ScottSchell 424]

59 minutes ago, tyrannical bastard said:

Has KODE always had separate(ish) newscasts since they consolidated with KSNF?

These shows are much more efficient and cost-effective than full blown newscasts.  Hosts run their own graphics, roll their own video, etc. 

And the components are likely a fraction of the cost of traditional broadcast equipment.  (PTZ cameras, podcast mics, Elgato controllers, etc...)

 

The cost is high for what they blew up to replace them with.  But the return on investment may be just enough to be a second voice in an ecosystem Nexstar created for themselves through relentless cost-cutting and consolidation.

It's not prime time, but it's certainly better than simulcasting or giving up local content altogether...

Yes they have had separate newscast just share reporters.