Que 73 Posted May 8, 2008 Share Posted May 8, 2008 Courtesy of NewscastStudio.com: Click Here for more details Since this is now featured on another website, I think this is okay to post here (trade secret rule). Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/ Share on other sites More sharing options...
first on fox 18 Posted May 8, 2008 Share Posted May 8, 2008 Nice, not sure how I feel about the L3.... Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33290 Share on other sites More sharing options...
Tyler 151 Posted May 8, 2008 Share Posted May 8, 2008 Wow... very impressive! If they could rework that peacock feather on the left side of the L3, it could really work. Can't wait to see a video! Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33293 Share on other sites More sharing options...
thafernykid 2 Posted May 8, 2008 Share Posted May 8, 2008 These are awesome! but as you guys said, the L3s aren't as "sexy" They're great. Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33297 Share on other sites More sharing options...
Sam Horn 78 Posted May 8, 2008 Share Posted May 8, 2008 Hate it. Seriously, I mean: it's nice, but this is the problem with Artworks. Their on-screen appearance is totally evolutionary, not at all revolutionary. The Novocom package was the obvious inspiration for the current package, and the current package is the obvious basis for this future look. Don't get me wrong; it's a definite improvement, but look at this all in context -- for a good number of the stations that were outfitted with the Novocom look, it was a significant step down for their visual presentation (WCAU a good example). While Artworks did provide an upgrade, it was still a six-steps backward and four-steps forward sort of thing. Like I said, while I'm underwhelmed, it's nice. What's up with the "carve outs" in the feather though? That just seems like a distraction. Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33301 Share on other sites More sharing options...
Sam Horn 78 Posted May 8, 2008 Share Posted May 8, 2008 Another thing: the L3 isn't even close to being inside SD safe areas. Is NBC going to letterbox their local newscasts? Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33302 Share on other sites More sharing options...
DMA 135 Posted May 8, 2008 Share Posted May 8, 2008 I hope WNBC gets a variation of it, with blue instead yellow. The yellow is pretty ugly. Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33303 Share on other sites More sharing options...
Que 73 Posted May 8, 2008 Author Share Posted May 8, 2008 What's up with the "carve outs" in the feather though? That just seems like a distraction. These are stills from the actual video animation. Apparently the "carve outs" are animated and move back and forth. Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33306 Share on other sites More sharing options...
Sam Horn 78 Posted May 8, 2008 Share Posted May 8, 2008 These are stills from the actual video animation. Apparently the "carve outs" are animated and move back and forth. It's much, much, much, much worse than I thought, then. Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33307 Share on other sites More sharing options...
alaskanews 113 Posted May 8, 2008 Share Posted May 8, 2008 I like the OTS, that's about it. Definitely not a fan of the feather chunks in the open Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33308 Share on other sites More sharing options...
NBC 5 Chicago 191 Posted May 8, 2008 Share Posted May 8, 2008 Anyone in Dallas seen any of these elements yet? These graphics are to LAish. Wonder if they are going to start creating indvidualized graphics for each of the stations. Instead of creating the same pacakge for them all. WMAQ has gone a lot more Blue lately with additions to Studio 5 and in the tower so I don't know... Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33312 Share on other sites More sharing options...
Vlad 325 Posted May 8, 2008 Share Posted May 8, 2008 The over the shoulder is perhaps the best thing thus far as Todd said, I certainly hope they improve that lower third, they need to either remove that huge peacock feather or perhaps modify it in a way so that it looks better, but it is a nice start though to what seems will be a very nice package. Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33313 Share on other sites More sharing options...
News24/7 3 Posted May 8, 2008 Share Posted May 8, 2008 Hmm looks like NBC has been hanging out at TVNT Graphics Dept: For the open http://clind.simvision.net/uploads/fta/examples/wakeup.png L3ds http://clind.simvision.net/uploads/NBC/NBCaffilateshot.png Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33314 Share on other sites More sharing options...
Que 73 Posted May 8, 2008 Author Share Posted May 8, 2008 Hmm looks like NBC has been hanging out at TVNT Graphics Dept: For the open http://clind.simvision.net/uploads/fta/examples/wakeup.png L3ds http://clind.simvision.net/uploads/NBC/NBCaffilateshot.png He does those for fun and FTA. I doubt he really works for NBC. The only thing I see in common is the open. Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33316 Share on other sites More sharing options...
SFTV 527 Posted May 8, 2008 Share Posted May 8, 2008 Anyone in Dallas seen any of these elements yet? These graphics are to LAish. Wonder if they are going to start creating indvidualized graphics for each of the stations. Instead of creating the same pacakge for them all. WMAQ has gone a lot more Blue lately with additions to Studio 5 and in the tower so I don't know... KNSD as well did a horrible job with its current O&O Graphics. Never animated its L3's or OTS's and stuck with the Novocom Look. All Yellow for the morning and Blue for its evening newscasts. I want to see how KNSD will pull off with these new graphics when it debuts. Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33320 Share on other sites More sharing options...
thafernykid 2 Posted May 8, 2008 Share Posted May 8, 2008 He does those for fun and FTA. I doubt he really works for NBC. The only thing I see in common is the open. He didn't say he worked for NBC... He said someone from NBC must've been lurking around the site's Graphics Dept... Hmm looks like NBC has been hanging out at TVNT Graphics Dept: For the open http://clind.simvision.net/uploads/fta/examples/wakeup.png L3ds http://clind.simvision.net/uploads/NBC/NBCaffilateshot.png They are pretty similar actually... Didn't notice that 'til you mentioned it. Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33321 Share on other sites More sharing options...
FoxFan 1 Posted May 8, 2008 Share Posted May 8, 2008 The opening has something away from the Countdown w/ Uberloon intro. Don't you guys see some similarity? Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33324 Share on other sites More sharing options...
WCAUTVNBC10 413 Posted May 8, 2008 Share Posted May 8, 2008 The opening has something away from the Countdown w/ Uberloon intro. Don't you guys see some similarity? Artworks did that package as well. They did MSNBC's overall look. Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33326 Share on other sites More sharing options...
first on fox 18 Posted May 8, 2008 Share Posted May 8, 2008 For fun: http://www.nbcartworks.com/ Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33327 Share on other sites More sharing options...
Jess 1115 Posted May 8, 2008 Share Posted May 8, 2008 Hate it. Seriously, I mean: it's nice, but this is the problem with Artworks. Their on-screen appearance is totally evolutionary, not at all revolutionary. The Novocom package was the obvious inspiration for the current package, and the current package is the obvious basis for this future look. Don't get me wrong; it's a definite improvement, but look at this all in context -- for a good number of the stations that were outfitted with the Novocom look, it was a significant step down for their visual presentation (WCAU a good example). While Artworks did provide an upgrade, it was still a six-steps backward and four-steps forward sort of thing. Like I said, while I'm underwhelmed, it's nice. What's up with the "carve outs" in the feather though? That just seems like a distraction. I'm actually not seeing the current package in this look at all, aside from the font. If anything, this feels far more like it's based on the MSNBC packaging, adding much needed flash to it. I'm gonna reserve judgments until I see the package, but those open concepts look really nice. Agreed on the Novocom standardization, though. I came across one of my recordings of WCAU using their 2000 look, and I've always said that THAT is the look that NBC should have standardized. It's colorful, distinct, looks easy as hell to modify and retool for the various stations... yeah, that should have been used. It still looks damn good today. Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33334 Share on other sites More sharing options...
Blargh 2 Posted May 8, 2008 Share Posted May 8, 2008 I'm in the obvious minority here, but I think this is brilliant. It's an evolution, but with enough change that it's still interesting and fresh. In a Web 2.0 world, it's the best possible outcome for NBC. Really dig the 3D peacock feather. Let's hope its L3 animation is slow and subtle. Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33337 Share on other sites More sharing options...
Bucc 4 Posted May 8, 2008 Share Posted May 8, 2008 Im with Blargh, I thought they look nice, and wish our NBC affilate could use them but they are not an O&O station. But it will be interesting to see if they change the colors/elements depending on what city the station is in Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33339 Share on other sites More sharing options...
5Viewer 1 Posted May 8, 2008 Share Posted May 8, 2008 I like them. The yellow fits with LA and San Diego if it were to go to KNSD after KNBC. Though, I don't really like the lower third. I would like to see how they look in blue. (beside the KXAS promos) I think the blue ones would fit WMAQ. I think the OTS is really sharp. I'm not a big fan of the chunks though (especially in the lower-third). Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33340 Share on other sites More sharing options...
hopdevil 1 Posted May 9, 2008 Share Posted May 9, 2008 Another thing: the L3 isn't even close to being inside SD safe areas. The text is title safe. Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33353 Share on other sites More sharing options...
Sam Horn 78 Posted May 9, 2008 Share Posted May 9, 2008 The text is title safe. It is, but that keystone element of the whole package isn't (the animated chunky feather). It'll look horrible in SD, and it'll end up being quite distracting IMO. Link to comment https://localnewstalk.net/topic/3685-first-look-new-nbc-oo-graphics/#findComment-33354 Share on other sites More sharing options...
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