It is a shame considering the effort that SagamoreHill put into the newscast over the past several years. And they hired a lot of market veterans from across the region and country, including former WVTM Ganeral Manager Gene Kirkconnell (who is now the News Director at WRBL) and Don Hammond, who has been a primary anchor at many stations across the country.
The advantage here is to leverage themselves to the Alabama viewers, who live an hour behind the rest of the market. They have to put up with shows being on an hour early, especially in the morning, where the network shows aren't tape delayed for their time like the most of Central time. Getting WSFA has been the solution, and now that NBC is also under the same company (Gray) in Columbus, GA, it could mean choosing to simulcast WSFA instead of WTVM, since WSFA has traditionally been available on the Alabama side of the market, all the way to the state line. They hold the cards now, and it would be in the best interest of WSFA viewers should WLTZ kick them off cable in these areas.