If this set were replacing a set like WALA’s, I’d agree with you. A set isn’t even the most important part of a newscast, the journalistic product is. The problem is that Nexstar doesn’t seem to think this way when it comes to some of their stations. They place so much emphasis on building sets for stations that don’t really need them (the set this replaced wasn’t even 10 years old,) and the new sets look dated even at launch (see WTTV for another example of this.) While I agree with @tyrannical bastard that this set is the best in the market, that’s not a very high bar. The competitors are Sinclair (speaks for itself) and WALA, which hasn’t updated their set since they first went HD. IMHO, if a new set is that important to your news operation, it should be built to last.
As I said in my post in the KXAN set thread, Nexstar could’ve spent that money on more staff, resources, and employee benefits. An FTVLive article from today featured a reporter from a Nexstar station that was tasked with solo-anchoring and producing an 11pm newscast, while also doing the weather. How is it that Nexstar can spend loads on new sets that don’t even look all that great, but can’t afford to hire staff at other stations to lighten the workload?
I’ll give Nexstar credit for how WJZY has turned around under its stewardship. Their story selection has improved, more people have been hired, and their new set (which they actually needed, unlike WKRG) looks great imo. I also recognize that local management has a lot to do with these decisions, and that corporate isn’t just controlling each station with marionettes. That being said, if a new set A) isn’t needed, B) doesn’t even look as good as what other designers have produced for stations, and C) adds nothing new to the overall product, what’s the point? It’s like replacing a working iPhone 12 with the brand new iPhone just because it’s newer.