There’s a bit of personality at WCBS to be fair - Marcia Kramer certainly adds a local flavor but overall I tend to agree with you.
- WABC’s vibe is an unusual combo of familial and tabloid. As much as I dislike the increased opinion segments, visual mess, and Disney corporate synergy, it still feels like the default for me. Coverage all across the Tri-State - they go all out, highest use of copters too.
-WNBC is straight to the point but has the appeal of local-born talent and 30 Rock gravitas. Coverage is a little more focused on the boroughs, with a strong Jersey presence. Collaboration with WNJU reporters has been great, providing coverage into communities overlooked by everyone else.
-WPIX targets straphangers and the NY1 demo. Used to have the Daily News connection which though diminished still feels present.
-WNYW is a bit dull but I think has been targeting a tone similar to WABC’s tabloid/human interest take. At least they’re coming up with interesting branding like “The Noon”
-WCBS is just…there. It’s visually polished but the tone is wooden and really feels cookie-cutter. Editorially there’s an overemphasis on Westchester and Long Island. I feel like they were stronger when they could lean on the Always-On WCBS 880 / 1010 WINS synergy, but that’s faded. The reporters and anchors are all…fine? But the overall vibe is just generic and not targeted to the market.