Darius22 122 Posted January 1, 2018 Share Posted January 1, 2018 Their mic flags will either be black or blue. Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192758 Share on other sites More sharing options...
Ryanthenewsgeek 31 Posted January 1, 2018 Share Posted January 1, 2018 WJZ.com* <Get that rebrand right! Oh yeah, I forgot lol... WJZ.com Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192760 Share on other sites More sharing options...
ProButtonPusher 230 Posted January 1, 2018 Share Posted January 1, 2018 Their mic flags will either be black or blue. OK, the only thing missing for me to complete my TVNT Thread Bingo Card is someone mentioning what is in the copyright. Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192761 Share on other sites More sharing options...
Ryanthenewsgeek 31 Posted January 1, 2018 Share Posted January 1, 2018 Has anyone saw anything new while the New Year’s Eve specials been on? Maybe the graphics and everything will debut tonight at 11 or if not Tuesday? Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192765 Share on other sites More sharing options...
newsanchor26 107 Posted January 1, 2018 Share Posted January 1, 2018 Has anyone saw anything new while the New Year’s Eve specials been on? Maybe the graphics and everything will debut tonight at 11 or if not Tuesday? It doesn't start until 10:30 and there's no 11pm news tonight Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192766 Share on other sites More sharing options...
news89 468 Posted January 1, 2018 Share Posted January 1, 2018 Live stream is showing CBS feed. There is only one JZ Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192768 Share on other sites More sharing options...
Georgie56 3305 Posted January 1, 2018 Share Posted January 1, 2018 It's 10:41 ET. Anyone else getting CBS programming on the livestream? Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192769 Share on other sites More sharing options...
CaptainNews 287 Posted January 1, 2018 Share Posted January 1, 2018 It's 10:41 ET. Anyone else getting CBS programming on the livestream? Pushed back to 11:00 Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192770 Share on other sites More sharing options...
news89 468 Posted January 1, 2018 Share Posted January 1, 2018 Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192771 Share on other sites More sharing options...
Georgie56 3305 Posted January 1, 2018 Share Posted January 1, 2018 Appears there's a horizontal version of the logo as well: [MEDIA=twitter]947663715557629952[/MEDIA] Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192772 Share on other sites More sharing options...
newsanchor26 107 Posted January 1, 2018 Share Posted January 1, 2018 Double posting to confirm the new graphics did not debut tonight. I'm honestly not surprised although I sure hope this transition period ends sooner than later. Appears there's a horizontal version of the logo as well: [MEDIA=twitter]947663715557629952[/MEDIA] That looks more like they just had to make it fit properly on the felt hat. But peep those old mic flags. Looks like we're gonna get a mix matched look Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192773 Share on other sites More sharing options...
rkolsen 1684 Posted January 1, 2018 Author Share Posted January 1, 2018 No changes. Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192774 Share on other sites More sharing options...
Georgie56 3305 Posted January 1, 2018 Share Posted January 1, 2018 No change except for the intro. What a letdown. Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192775 Share on other sites More sharing options...
Rusty Muck 4374 Posted January 1, 2018 Share Posted January 1, 2018 TVNT tonight be like: Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192776 Share on other sites More sharing options...
rkolsen 1684 Posted January 1, 2018 Author Share Posted January 1, 2018 This is certainly a confusing roll out of a new Eye-dentity. First they change the name to “WJZ News” which is fine on its own. But they started rolling out a new logo on some promotions about a month ago and a week or two after that the promotions stopped using Helvetica in favor of the CBS graphics. Then a few weeks ago they launched a ticker in the morning that does not match the current O&O look. Last week the morning show made much a do about their new mugs with said new logo. Then they distributed jackets with new logos where their anchors and reporters promoted them all mentioning Under Armour - however said jackets haven’t debuted on air. Also for what it’s worth their TOTH ID and bug (that covers up the CBS logo) was updated recently to their current/old logo but an animation of sorts was added. It’s nothing major but it’s like a light moving around the edges. It’s something thata not a big deal but it’s a peculiar change. Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192777 Share on other sites More sharing options...
Jess 1115 Posted January 1, 2018 Share Posted January 1, 2018 This is certainly a confusing roll out of a new Eye-dentity. First they change the name to “WJZ News” which is fine on its own. But they started rolling out a new logo on some promotions about a month ago and a week or two after that the promotions stopped using Helvetica in favor of the CBS graphics. Then a few weeks ago they launched a ticker in the morning that does not match the current O&O look. Last week the morning show made much a do about their new mugs with said new logo. Then they distributed jackets with new logos where their anchors and reporters promoted them all mentioning Under Armour - however said jackets haven’t debuted on air. Also for what it’s worth their TOTH ID and bug (that covers up the CBS logo) was updated recently to their current/old logo but an animation of sorts was added. It’s nothing major but it’s like a light moving around the edges. It’s something thata not a big deal but it’s a peculiar change. In some ways it reminds me of what KYW did when they transitioned to "CBS 3". It was about a month-long transition period, starting with an image promo. On the 1st of the year all promos changed to the new logo and name, but the old stuff lingered for a week until they debuted a new look. Of course there was a good reason for all of this - a new news team - but it still felt staggered. ...and that's without mentioning that said look lasted all of nine months before being replaced. Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192778 Share on other sites More sharing options...
rkolsen 1684 Posted January 1, 2018 Author Share Posted January 1, 2018 I’m thinking the kind folks at WJZ Creative and management may be reading this thread and laughing at us. They are like “hold my beer and watch this”. Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192779 Share on other sites More sharing options...
rkolsen 1684 Posted January 1, 2018 Author Share Posted January 1, 2018 Three different logo variations on screen. This package actually started with an opening “WJZ with the Ravens” which used the old logo but the text wasn’t Helvetica. I’m not quite sure what it was but it was definitely not HD and probably not SD widescreen quality. It also appeared like it wasn’t even the right frame rate. I completely forgot this version of their logo that’s in the OTS. Here they are using the new logo and font on old graphics for a promotion of Dr. Phil. The white line below “Today at 3PM” was there for some reason throughout the spot. Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192803 Share on other sites More sharing options...
Georgie56 3305 Posted January 1, 2018 Share Posted January 1, 2018 Three different logo variations on screen. [ATTACH=full]4991[/ATTACH] This package actually started with an opening “WJZ with the Ravens” which used the old logo but the text wasn’t Helvetica. I’m not quite sure what it was but it was definitely not HD and probably not SD widescreen quality. It also appeared like it wasn’t even the right frame rate. [ATTACH=full]4993[/ATTACH] [ATTACH=full]4992[/ATTACH] [ATTACH=full]4994[/ATTACH] [ATTACH=full]4995[/ATTACH] I completely forgot this version of their logo that’s in the OTS. [ATTACH=full]4996[/ATTACH] Here they are using the new logo and font on old graphics for a promotion of Dr. Phil. The white line below “Today at 3PM” was there for some reason throughout the spot. [ATTACH=full]4997[/ATTACH] What a hot mess. I bet the creative team is going to do in-house renovations of the O&O look when they implement it. Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192805 Share on other sites More sharing options...
LexTVandRadio 418 Posted January 1, 2018 Share Posted January 1, 2018 That CBS logo... please fix that. Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192806 Share on other sites More sharing options...
Eat News 4745 Posted January 1, 2018 Share Posted January 1, 2018 That CBS logo... please fix that. Watch them swear up and down that the CBS logo "it's just fine as it is"...nothing wrong here. Somebody at WJZ had to sign-off on that thing before the check was cut. Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192811 Share on other sites More sharing options...
TheRolyPoly 2424 Posted January 1, 2018 Share Posted January 1, 2018 Three different logo variations on screen. [ATTACH=full]4991[/ATTACH] This package actually started with an opening “WJZ with the Ravens” which used the old logo but the text wasn’t Helvetica. I’m not quite sure what it was but it was definitely not HD and probably not SD widescreen quality. It also appeared like it wasn’t even the right frame rate. [ATTACH=full]4993[/ATTACH] [ATTACH=full]4992[/ATTACH] [ATTACH=full]4994[/ATTACH] [ATTACH=full]4995[/ATTACH] I completely forgot this version of their logo that’s in the OTS. [ATTACH=full]4996[/ATTACH] Here they are using the new logo and font on old graphics for a promotion of Dr. Phil. The white line below “Today at 3PM” was there for some reason throughout the spot. [ATTACH=full]4997[/ATTACH] The CBS logo, IMO, looks better on the OTS than on the WJZ logo itself. Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192815 Share on other sites More sharing options...
Georgie56 3305 Posted January 1, 2018 Share Posted January 1, 2018 Appears Gotham and CBS Didot was used in a promo using the outgoing logo, too: Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192817 Share on other sites More sharing options...
LexTVandRadio 418 Posted January 1, 2018 Share Posted January 1, 2018 I took their logo and overlayed (in blue) the CBS logo over it. Off just a little... Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192838 Share on other sites More sharing options...
CaptainNews 287 Posted January 2, 2018 Share Posted January 2, 2018 What a hot mess. I bet the creative team is going to do in-house renovations of the O&O look when they implement it. I think they might WCCO a lot of the look. Link to comment https://localnewstalk.net/topic/16007-wjz-drops-eyewitness-news-slowly-rebrands-new-logo-roll-out-and-new-set/page/10/#findComment-192844 Share on other sites More sharing options...
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