MidwestTV

Super interesting how the open has the live time and temp baked into it. Look closely and you'll see it said 3:59 and 61°. It even has a glimpse of the forecast. That has to be a first.

This is a good example of "if you need auxiliary elements to explain the main element, the main element is too complicated." I get what they were going for and credit them for shaking it up, but some things work best in their simplest, classic form. It's just too busy.

They're optional, and from I hear, developed by WMAZ itself. Perplexingly, the weather package has been left alone by the graphics hub since the 2018 look came out. The only minor change was a refresh of some weather icons last year. Only the news (and maybe even sports) aspects of the Tegna standard pack have had any type of update. All of the recent weather design changes you've been seeing are from the stations themselves. WMAZ was simply very vocal about it. WMAZ, KSDK, WHAS, WCNC, even KWES are some examples of stations that modified their weather banners by themselves. Hell, KWES totally bucked the standard Tegna 7-Day for a more traditional one at least 18 months ago without a peep. Tegna seems to have relaxed quite a bit about rigid adherence to the look. Those new giant L3s from last year? Optional apparently. The only things that were really required were the new full screens and opens.

Gerard Gebaily announced this afternoon that weather is being all but cut from NewsNation newscasts and that his position as lead forecaster has been eliminated in a "cost saving" measure.

Patrick Ellis is leaving WLBT after 6.5 years for WMC.

CBS programming helps. A lot.

Kate Glover has been fired as news director at KCTV. She lasted a year. She's their...9th(?) news director in 13 years.

Somebody tell them it's ok if the graphics are legible. Text is too small.

Another example of why dropping the white fill doesn't make sense to me. The background is so dark that the purple and blue feathers (especially purple) are almost totally lost.

He's trying realllll hard to get public sentiment on his side. Maybe it's a smart move. It's also risky. If he keeps going public and making big promises like this, he'll have to deliver or look like a lying a$$. But I doubt many CEO's care about that...

While I'm happy for them, it's probably going to be the same dated Tegna look they've been rolling out since 2017.

So anyway if they made less negative space and maybe add some depth with subtle color gradients it would look more polished

Not a fan of dropping the white fill. As very clearly seen in NBC's own promos, feathers get lost depending on the color scheme. Might've been better served to make the feathers bigger and lessen the negative space.

I've heard that Gray is pretty much rejecting all capital budget requests for next year unless it's absolutely necessary or an emergency. Basically trying to build up a recession defense early.

Today is Gary Lezak's last day at KSHB. https://www.kshb.com/news/local-news/goodbye-gary-kansas-city-celebrates-retirement-of-gary-lezak

Helicopters aren't cheap.

Sounds like she had an opportunity to do specific storytelling she wasn't going to be able to do in Cincy. Also, Tegna is one of the most LGBT friendly media companies out there. It's also overall just not a bad company to work for.

What weird parallels CNN and CBS have had lately. First was the CBSTM graphics which is heavily inspired by CNN, now CNN seemingly taking inspiration from CBS's morning show. The latter might be reading into it a bit, but it's still two very interesting "coincidences" with them.

Having been familiar with the Wichita market for decades, it's a pretty refreshing change and modernizes them quite a bit.

Maybe now sales/marketing/creative service will get an idea of how hectic and busy the newsroom is when they go off sell or order stuff the newsroom must do before asking anyone "downstairs" if the logistics will work.

It's tegna over tegna-ing. Giving every show a brand eventually disconnects the station from it. You can't expect viewers to remember unique names for multiple different times.

I feel a lot of NBC inspiration here (much how CBSTM seems an exact inspiration of CNN). It's a very clean and polished look with just enough flare that it gets your attention. Subtle and not in your face. If only ABC would get their act together and update WNT...

I don't think so? It's not the same person. The woman on screen is brunette with short sleeves. Whoever is at the key is blonde with elbow-length sleeves. Nor are they facing the same direction.

Depending on the market and how much news the station does, even a team of 5 can get stretched thin. Having a sixth can greatly reduce workload and allow for special projects. Yes, they're adding students from Mississippi State as part of their team. Two of them are juniors and one in grad school (which is highly unusual to have a meteorology master working in broadcast). WCBI also does this to a far smaller degree. There's only 3, maybe 4, there.

Hmm 360° track like BBC isn't really something that's ever been done before in the US, is it? On the surface it would be very unique (especially if it was used for local news - hypothetically). I still miss that Rock Center studio.