Journalist 894 Posted December 14, 2016 Share Posted December 14, 2016 Now rumors on a different forum say that WDIV is considering dropping "Local 4" and going back to just "Channel 4". The fact that this has popped up now seems to suggest that they might be doing it when the new graphics debut, although the people in the thread don't seem to know about them... If they follow through, I bet you they'll go back to something like WDIV News 4 It either has to be Channel 4 News or News 4, as noted. Ever since WDIV changed their logo, they never seemed to embrace the "Local" branding compared to years prior. Link to comment Share on other sites More sharing options...
Viper550 268 Posted December 14, 2016 Share Posted December 14, 2016 I'm sure "News 4" would bring back memories for a lot of Detroiters Link to comment Share on other sites More sharing options...
MikePulse 315 Posted December 14, 2016 Share Posted December 14, 2016 WKMG now has the new Graham Media Group graphics, unfortunately the music is still the same. So are the talent bumpers - still using the previous graphics. And their weather graphics look slightly sloppy (they're using Arial because the computers don't have Gotham installed). Link to comment Share on other sites More sharing options...
mardek1995 200 Posted December 14, 2016 Share Posted December 14, 2016 WKMG now has the new Graham Media Group graphics, unfortunately the music is still the same.Basically, all the Graham stations have the new graphics except WJXT. I checked. Link to comment Share on other sites More sharing options...
TheRolyPoly 1847 Posted December 14, 2016 Share Posted December 14, 2016 Basically, all the Graham stations have the new graphics except WJXT. I checked. I haven't checked WPLG yet since I don't watch them but I'll check them soon to see but my guess is that they don't since they're not a part of Graham Media Holdings anymore. Link to comment Share on other sites More sharing options...
Journalist 894 Posted December 14, 2016 Share Posted December 14, 2016 I haven't checked WPLG yet since I don't watch them but I'll check them soon to see but my guess is that they don't since they're not a part of Graham Media Holdings anymore. It would be a christmas miracle if WPLG got the new graphics Link to comment Share on other sites More sharing options...
texastv 4 Posted December 23, 2016 Share Posted December 23, 2016 KSAT has also received these graphics. Link to comment Share on other sites More sharing options...
MonkeyFighter 14 Posted January 17, 2017 Share Posted January 17, 2017 Anyone know which typeface they're using? Link to comment Share on other sites More sharing options...
Breaking News 802 Posted January 19, 2017 Share Posted January 19, 2017 WDIV News 4 sounds ok, but What about "WDIV Channel 4 News"? And in my opinion, I still say Graham should sell WDIV and KPRC to NBCUniversal. I don't see Graham selling WDIV it makes the most $$$ out of the chain and I think it's the company flagship station. Yes, the logo sucks, but if they do dump "Local 4 " branding then go back to NEWSBEAT which they had during the 90s, and that was awesome sauce back then. However there several different branding they could use. -NEWSBEAT at (whatever time of airing) - WDIV Channel 4 Detroit's 6pm News - ONLY ON 4 at 6pm - The News on 4 Yes, WDIV the only one station in the company to use the local branding, but I don't want them going back to NEWS 4. What about FIRST 4 Local News at 6:00? (News Branding) WDIV-Channel 4 (general branding) I just like that WDIV/Channel 4 has always been different never cookie cutter (until now) but their approach has always been different and has been able to battle with WXYZ. It either has to be Channel 4 News or News 4, as noted. Ever since WDIV changed their logo, they never seemed to embrace the "Local" branding compared to years prior. Channel 4 News is not bad, but what about Channel 4 Local News. At one time they went by LOCAL FIRST NEWS. They love using LOCAL in their station identity in the last 20 years. Link to comment Share on other sites More sharing options...
MikePulse 315 Posted January 19, 2017 Share Posted January 19, 2017 However there several different branding they could use. -NEWSBEAT at (whatever time of airing) - WDIV Channel 4 Detroit's 6pm News - ONLY ON 4 at 6pm - The News on 4 ... At one time they went by LOCAL FIRST NEWS. They love using LOCAL in their station identity in the last 20 years. Newsbeat is the only one in that list that makes a lick of sense. BTW, WJXT is using the new graphics now; I did notice them using Aerial for a Breaking News Alert open the other day (a bad omen for the WJXT mnemonic?); I've yet to see them with a proper open. Link to comment Share on other sites More sharing options...
JacobC 44 Posted January 23, 2017 Share Posted January 23, 2017 I was watching WPLG Local 10 News today and they debuted the Graham Media graphics! Cool a chance to see it in action! Link to comment Share on other sites More sharing options...
Georgie56 3066 Posted January 23, 2017 Share Posted January 23, 2017 I was watching WPLG Local 10 News today and they debuted the Graham Media graphics! Cool a chance to see it in action! How did they get the graphics if they're not even owned by Graham anymore? Link to comment Share on other sites More sharing options...
A3N 996 Posted January 23, 2017 Share Posted January 23, 2017 How did they get the graphics if they're not even owned by Graham anymore? Because WPLG is still sleeping with her ex (Graham), even though she's got a new [rich,old] man (Berkshire/Hathaway). Link to comment Share on other sites More sharing options...
TheRolyPoly 1847 Posted January 24, 2017 Share Posted January 24, 2017 Because WPLG is still sleeping with her ex (Graham), even though she's got a new [rich,old] man (Berkshire/Hathaway). Bingo. That was only supposed to last two years but it seems the agreement has been extended. Link to comment Share on other sites More sharing options...
Greggo 340 Posted January 24, 2017 Author Share Posted January 24, 2017 Bingo. That was only supposed to last two years but it seems the agreement has been extended. It's gonna be cheaper for WPLG to continue to contract with Graham Media than it would be for them to hire an entire art department of their own. I'd expect this arrangement to stick around for the long run. Link to comment Share on other sites More sharing options...
tyrannical bastard 3471 Posted April 28, 2017 Share Posted April 28, 2017 WSLS has now made the upgrade to the new look. Very impressive...better than their last package and WORLDS better than their prior on-air look (before the WNCN package). Graham buying them away from Nexstar has been a blessing and hopefully put them in an advantage over WSET and WDBJ, considering they've been sucked up by Gray and Sinclair. Link to comment Share on other sites More sharing options...
GoldenShine9 1509 Posted April 28, 2017 Share Posted April 28, 2017 WSLS has now made the upgrade to the new look. Very impressive...better than their last package and WORLDS better than their prior on-air look (before the WNCN package). Graham buying them away from Nexstar has been a blessing and hopefully put them in an advantage over WSET and WDBJ, considering they've been sucked up by Gray and Sinclair. Considering they have long been the 3rd place station in the market, they actually look like a major market station now. Is it "too much" for Roanoke though? I do think WDIV needs to get the iconic 1980s/90s logo back though. Link to comment Share on other sites More sharing options...
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