GoldenShine9 1513 Posted August 16, 2020 Share Posted August 16, 2020 They could have got even lazier and called it something like ABC Indy or something... Link to comment https://localnewstalk.net/topic/17928-wrtv-debuts-new-logo/page/3/#findComment-249048 Share on other sites More sharing options...
Yankees4life 559 Posted August 16, 2020 Share Posted August 16, 2020 My God. What a horrific logo Link to comment https://localnewstalk.net/topic/17928-wrtv-debuts-new-logo/page/3/#findComment-249053 Share on other sites More sharing options...
dman748 1256 Posted August 16, 2020 Share Posted August 16, 2020 On 8/14/2020 at 7:18 PM, Myron Falwell said: Branding by the callsign could have worked in 2009. And what happened to David Kaye? He sounds like he's ready to sing the Anvilania National Anthem, he's that devoid of emotion. I think whoever it was (either Scripps or WRTV) must've made Kaye tone it down a bit. I'm surprised when Kaye was told that he didn't walk away from doing V/O duties, I would have if somebody told me the same thing. Link to comment https://localnewstalk.net/topic/17928-wrtv-debuts-new-logo/page/3/#findComment-249061 Share on other sites More sharing options...
tyrannical bastard 3951 Posted August 16, 2020 Share Posted August 16, 2020 15 hours ago, oknewsguy said: I think whoever it was (either Scripps or WRTV) must've made Kaye tone it down a bit. I'm surprised when Kaye was told that he didn't walk away from doing V/O duties, I would have if somebody told me the same thing. As a whole, Scripps presentation has gotten more "bleh" as time goes on. The TV side is more resembling it's Newsy service, which pretty much uses warn bodies to present the news, sort of like Sinclair's failed re-launch of Circa, to try and court the almighty millennial and gen-z. Link to comment https://localnewstalk.net/topic/17928-wrtv-debuts-new-logo/page/3/#findComment-249074 Share on other sites More sharing options...
Sendir 194 Posted August 16, 2020 Share Posted August 16, 2020 I’m sorry. But this is just bad. I feel sorry for the person whom thought it was a good idea and now reading all of this feedback. Link to comment https://localnewstalk.net/topic/17928-wrtv-debuts-new-logo/page/3/#findComment-249075 Share on other sites More sharing options...
MarkBRollins88_v2 350 Posted August 16, 2020 Share Posted August 16, 2020 The open is as uninspired as the logo. Link to comment https://localnewstalk.net/topic/17928-wrtv-debuts-new-logo/page/3/#findComment-249078 Share on other sites More sharing options...
MidwestTV 1232 Posted August 16, 2020 Share Posted August 16, 2020 Well, it's literally the same open as every other Scripps station. What did you expect? Link to comment https://localnewstalk.net/topic/17928-wrtv-debuts-new-logo/page/3/#findComment-249079 Share on other sites More sharing options...
tyrannical bastard 3951 Posted August 17, 2020 Share Posted August 17, 2020 3 hours ago, MarkBRollins88_v2 said: The open is as uninspired as the logo. The logo looks even worse stacked like it is in the bug than the horizontal version. Link to comment https://localnewstalk.net/topic/17928-wrtv-debuts-new-logo/page/3/#findComment-249088 Share on other sites More sharing options...
Megatron81 258 Posted August 17, 2020 Share Posted August 17, 2020 On 8/13/2020 at 4:34 PM, lugnuts6 said: As for Lansing,Michigan's WSYM FOX47 ...uhhhhhh I dont think so , I mean where would you put the YES! WSYM current logo looks like sister station WXMI Fox17 old logo before going to the Fox O&O logo look in 2012. Since Scripps has an agreement with the Gray TV station in Lansing I don't see them changing the logo just my opinion and I could be wrong , YES branding has been with Fox47 for decades I can't see them getting rid of it. Link to comment https://localnewstalk.net/topic/17928-wrtv-debuts-new-logo/page/3/#findComment-249097 Share on other sites More sharing options...
ABC 7 Denver 1715 Posted August 17, 2020 Share Posted August 17, 2020 On 8/15/2020 at 6:55 PM, Myron Falwell said: Probably the only way you could execute a rebrand in all this mess would be a soft launch. If the virus wasn't bad enough, it'll be all the ungodly amount of political adverts between now and the start of the November sweeps. So I kinda get why it's this low-key. I'm just gonna be super disappointed if they don't play off the WRTV calls to say "We aRe TV, and more!" They won't be played off of. The only reason it was a soft launched was because they had a whole lot of hoops to jump through before they could launch it. It's several months late (more than half a year). 7 hours ago, MidwestTV said: Well, it's literally the same open as every other Scripps station. What did you expect? Exactly! I think if Scripps could, they'd drop all of their branding and marketing entirely. Link to comment https://localnewstalk.net/topic/17928-wrtv-debuts-new-logo/page/3/#findComment-249100 Share on other sites More sharing options...
tyrannical bastard 3951 Posted August 17, 2020 Share Posted August 17, 2020 14 hours ago, ABC 7 Denver said: They won't be played off of. The only reason it was a soft launched was because they had a whole lot of hoops to jump through before they could launch it. It's several months late (more than half a year). Exactly! I think if Scripps could, they'd drop all of their branding and marketing entirely. They could always go back to being "THE NEWS", but that title is more suited for a WTOC-like station that has dominated its competition since the beginning of time. Apparently, It was a McGrawHill thing between them and KMGH..any others too? Link to comment https://localnewstalk.net/topic/17928-wrtv-debuts-new-logo/page/3/#findComment-249122 Share on other sites More sharing options...
Samantha 2895 Posted August 17, 2020 Share Posted August 17, 2020 26 minutes ago, tyrannical bastard said: They could always go back to being "THE NEWS", but that title is more suited for a WTOC-like station that has dominated its competition since the beginning of time. Apparently, It was a McGrawHill thing between them and KMGH..any others too? It'd be hard to use that title today for all sorts of social media and SEO reasons. Link to comment https://localnewstalk.net/topic/17928-wrtv-debuts-new-logo/page/3/#findComment-249127 Share on other sites More sharing options...
ecs0013 9 Posted August 18, 2020 Share Posted August 18, 2020 18 hours ago, tyrannical bastard said: They could always go back to being "THE NEWS", but that title is more suited for a WTOC-like station that has dominated its competition since the beginning of time. Apparently, It was a McGrawHill thing between them and KMGH..any others too? I feel like for the past 15 years or so, they've gone back and forth between two titles for their newscasts. It's either been "The News on RTV6" (most recent just before this refresh) or "6News." I suspect (as Samantha hinted at), "The News" won't ever be coming back. I also think that 6News probably won't either any time soon, due to downplaying the 6 and because WTHR rebranded to 13News. Link to comment https://localnewstalk.net/topic/17928-wrtv-debuts-new-logo/page/3/#findComment-249162 Share on other sites More sharing options...
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