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May 2015 Sweeps Results


NewEnglandOne

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WBAL won the demo in 6AM, 5PM, 6PM and 11 PM broadcasts. And they were the only station to grow in every timeslot. I wonder if that means they won in total viewers in every timeslot like they did in February?

 

http://www.wbaltv.com/blob/view/-/33227592/data/1/-/v8pa8o/-/WBAL-TV-11-Leads-Baltimore-Market-In-May-2015.pdf

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Nothing from Atlanta (yet), though it's going to be the same, tired old story: Channel 2 is still #1.

 

18-49 will eventually belong to WAGA even with American Idol finally ending next season.

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WBAL won the demo in 6AM, 5PM, 6PM and 11 PM broadcasts. And they were the only station to grow in every timeslot. I wonder if that means they won in total viewers in every timeslot like they did in February?

 

http://www.wbaltv.com/blob/view/-/33227592/data/1/-/v8pa8o/-/WBAL-TV-11-Leads-Baltimore-Market-In-May-2015.pdf

 

 

 

 

Has WBAL always been the news leader in Baltimore?
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Has WBAL always been the news leader in Baltimore?

They always have had a consistent solid product and have done well. I believe since 2000 it was a toss up between them and WJZ and frequently they won the evenings while WJZ the mornings. They did suffer when NBC was in fourth place and during the whole Jay Leno at 10PM fiasco but for the past two to three years they made up their losses.

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Read this March article about the scope the changes they'd made (even the change of content), and you'll see why they're not the underdogs of Jacksonville (at least for this May books; let's see if they maintain this).

 

I still think the station logos look sub-150 market. Other than that, WJAX/WFOX looks well-polished.

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Anyword on how Spanish language stations are doing?

 

I assume Telemundo is still on top in Miami?

In Houston Univision and Telemundo outranked all of the english stations in the 18-34 demo for 10 o'clock news.
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WSCV # 1 regardless of language at 5:30, 6:00 and 11:00 PM in total viewers. Their 11 PM newscast was #1 in 18-49 and 25-54 regardless of langauge.

 

KVEA was #1 regardless of language at 5 AM, #1 in Spanish at 6AM in 18-34, 6PM was #2 regardless of language 18-49 and at 11PM they were #2 regardless of language in 18-49 and 25-54.

 

KTAZ was #1 at 10 PM regardless of language in 18-34 and 18-49.

 

WSNS was #1 in Spanish at 10 PM among 18-34 and 18-49

 

WWSI was #1 in Spanish among 18-34.

 

KXTX was #2 regardless of language in 18-34

 

KTMD was #2 at 10PM regardless of language in 18-34 and 18-49 beating out all English stations.

 

http://www.mediamoves.com/2015/05/telemundo-newscasts-1-nationwide-in-may-sweeps.html

 

Even with some of these selective demographics they still are impressive ratings.

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New Orleans from The Times-Picayune's Dave Walker. No surprise here.

 

4:30 a.m. – WWL 2.4; WDSU 1.5; WVUE 1.3.

5 a.m. – WWL 5.0; WDSU 2.3; WVUE 1.8; WGNO 0.6.

6 a.m. – WWL 7.7; WDSU 4.3; WVUE 2.7; WGNO 1.0.

7 a.m. – WWL 7.9; WDSU ("Today") 5.4; WVUE 3.0; WGNO ("Good Morning America") 1.6.

8 a.m. – WWL 7.5; WDSU ("Today") 4.2; WVUE 3.1; WGNO ("GMA") 1.2.

Midday – WWL (noon, half-hour) 10.2; WVUE (noon, hour) 3.3; WGNO (11:30 a.m., half-hour) 1.4.

4 p.m. – WDSU 4.8; WVUE 3.6.

5 p.m. – WWL 8.7; WDSU 6.9; WVUE 5.2; WGNO 1.4.

5:30 p.m. – WWL ("CBS Evening News") 8.5; WDSU ("NBC Nightly News") 8.1; WVUE 5.1; WGNO ("ABC World News") 1.8.

6 p.m. – WWL 9.7; WDSU 7.5; WVUE ("Jeopardy!") 6.5; WGNO 1.1.

6:30 p.m. – WUPL 0.8.

9 p.m. – WVUE 6.7; WUPL ("The 504") 0.3.

10 p.m. – WWL 8.0; WVUE 6.7; WDSU 5.7; WGNO 1.5.

 

http://www.nola.com/tv/index.ssf/2015/05/may_2015_new_orleans_newscast.html#incart_river

 

Past ratings are also linked in the article.

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WSCV # 1 regardless of language at 5:30, 6:00 and 11:00 PM in total viewers. Their 11 PM newscast was #1 in 18-49 and 25-54 regardless of langauge.

 

KVEA was #1 regardless of language at 5 AM, #1 in Spanish at 6AM in 18-34, 6PM was #2 regardless of language 18-49 and at 11PM they were #2 regardless of language in 18-49 and 25-54.

 

KTAZ was #1 at 10 PM regardless of language in 18-34 and 18-49.

 

WSNS was #1 in Spanish at 10 PM among 18-34 and 18-49

 

WWSI was #1 in Spanish among 18-34.

 

KXTX was #2 regardless of language in 18-34

 

KTMD was #2 at 10PM regardless of language in 18-34 and 18-49 beating out all English stations.

 

http://www.mediamoves.com/2015/05/telemundo-newscasts-1-nationwide-in-may-sweeps.html

 

Even with some of these selective demographics they still are impressive ratings.

 

And what's Univisión up to?

 

#1 late news 18-49 in LA, Houston, Dallas; 25-54 in LA and Houston

#1 early news in Dallas (18-49), LA, Houston, SF (these last three 18-49 and 25-54)

#2 early news in NY, Miami, Dallas (25-54 only) and Phoenix

 

Stiff competition. KTAZ is particularly impressive and is actually pulling in a 1.2/1.5 (18-34/18-49) rating. Telemundo here has it together in a way they never have. They keep impressing me on a regular basis and all that's missing is to get Telemundo Responde up and running out here.

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Nothing from Atlanta (yet), though it's going to be the same, tired old story: Channel 2 is still #1.

 

18-49 will eventually belong to WAGA even with American Idol finally ending next season.

 

Rodney Ho from ajc.com had April Sweeps figure and as usual it went something a little like this.

1.) WSB

2.) WAGA

3.) WXIA

4.) WGCL

 

I don't think much change into May, but here the article with all the latest #s.

 

http://radiotvtalk.blog.ajc.com/2015/04/24/local-news-ratings-wsb-tv-on-top-followed-by-fox-5-11-alive-cbs-46/

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Apparently in MediaLife (on phone and don't have the link) during the riots WJZ had an 8.0 share and WBAL had 7.3 during the week of the riots from 4-6PM. It makes sense that WJZ would have a higher rating since most people watch WJZ news at 4:00 PM. The article didn't mention WMAR or WBFF at all.

 

 

WBAL just aired a promo airing they were #1 in total viewers in most time slots during the month and specifically during the riots.

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Meanwhile, WLOX has been running promos saying they have the #1 morning and 4:00 newscasts in the country. I guess they're pretty much the anti-WSB (who claims they're the #1 station in America when it's actually WABC).

 

By the way...I'm posting this from Gulfport/Biloxi, Miss. (my old stomping grounds) where the CBS, NBC, and CW subchannels on WLOX and WXXV have knocked WVUE, WNOL, and WGNO off the CableOne lineup after many, many decades.

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Sorry to bump this thread, but... KCCI 8 in Des Moines is just dominant in the May 2015 ratings. When I say dominant, I meant... DOMINANT.

 

http://www.kcci.com/news/more-people-watch-kcci-8-news-than-any-other-newscasts-in-central-iowa/33590108?absolute=true&utm_source=dlvr.it&utm_medium=twitter&utm_campaign=kccinews

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