Georgie56 3303 Posted August 26, 2022 Share Posted August 26, 2022 (edited) Let's try that again... (h/t @sctvhound on the Discord) Non-paywalled story at THR. Edited August 26, 2022 by Georgie56 1 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/ Share on other sites More sharing options...
TheRob 937 Posted August 26, 2022 Share Posted August 26, 2022 The cost-cutting is inevitable. If NBC drops an hour, everyone else will too. I doubt the scenario of shifting the late-night line-up 30-60 minutes is realistic. 5 1 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276593 Share on other sites More sharing options...
TheOneManHerd 553 Posted August 26, 2022 Share Posted August 26, 2022 I don’t think there’s an affiliate in America that wouldn’t approve of this. I’m sure they’d all love to have an hour-long 10. 3 3 1 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276594 Share on other sites More sharing options...
nycnewsjunkie 1439 Posted August 26, 2022 Share Posted August 26, 2022 It’s a bit ironic that NBC is the first traditional “Big Three” network that is rumored to want to do this. Ed Ansin must be smiling from the Great Beyond and thinking, “I told you so.” This move would make sense for both sides. The networks see streaming as their most important commodity, while the affiliates view local news in the same regard due to the ad revenue. The networks can focus on their OTT platforms, while the local affiliates can focus on pumping out more local content. 6 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276598 Share on other sites More sharing options...
nickp 337 Posted August 26, 2022 Share Posted August 26, 2022 ER was the number 1 show in the country three different years for NBC in that 10 PM slot with 30 million viewers a night 2 1 3 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276599 Share on other sites More sharing options...
ATLNewsExpert 455 Posted August 26, 2022 Share Posted August 26, 2022 I thought they learned their lesson with "The Jay Leno Show"? 5 1 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276600 Share on other sites More sharing options...
Adam MadMan 285 Posted August 26, 2022 Share Posted August 26, 2022 1 minute ago, ATLNewsExpert said: I thought they learned their lesson with "The Jay Leno Show"? Leno was just an attempt to cheap out while keeping the timeslot. This sounds more like a scorched earth strategy, and one that's a million times more attractive to the affiliates. 1 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276601 Share on other sites More sharing options...
Action Newsroom 1279 Posted August 26, 2022 Share Posted August 26, 2022 Wow. This is a huge deal. I like this. I'm sure the stations do too. 1 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276604 Share on other sites More sharing options...
TexasTVNews 1377 Posted August 26, 2022 Share Posted August 26, 2022 Just now, Action Newsroom said: Wow. This is a huge deal. I like this. I'm sure the stations do too. Well, I don't. NBC does this, it's going to lose viewership and ratings at the 10pm/9pm slot. 3 2 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276605 Share on other sites More sharing options...
Action Newsroom 1279 Posted August 26, 2022 Share Posted August 26, 2022 Just now, TexasTVNews said: Well, I don't. NBC does this, it's going to lose viewership and ratings at the 10pm/9pm slot. 1 3 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276606 Share on other sites More sharing options...
nathannah 2428 Posted August 26, 2022 Share Posted August 26, 2022 1 minute ago, TexasTVNews said: Well, I don't. NBC does this, it's going to lose viewership and ratings at the 10pm/9pm slot. A lot of people barely watch anything but 10pm evergreen content such as the L&Overse and Blue Bloods. The timeslot has been dying since it became the 'DVR catch-up' slot, and it's nothing now with streaming. Most nights it's just filled with Dateline episodes and obviously the Big Ten Saturday night slot and SNF aren't included by contractual force Funny that they're doing this now when WHDH had the right idea thirteen years ago to try to dump it for news. 5 1 1 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276607 Share on other sites More sharing options...
Nelson R. 569 Posted August 26, 2022 Share Posted August 26, 2022 (edited) 7 minutes ago, TexasTVNews said: Well, I don't. NBC does this, it's going to lose viewership and ratings at the 10pm/9pm slot. People are thinking this is going to be another Leno deal. I think local news moves to 10 and the late night talk shows move up a half hour. Broadcast TV is dying. Edited August 26, 2022 by Nelson R. 2 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276608 Share on other sites More sharing options...
nycnewsjunkie 1439 Posted August 26, 2022 Share Posted August 26, 2022 47 minutes ago, nickp said: ER was the number 1 show in the country three different years for NBC in that 10 PM slot with 30 million viewers a night …in the 1990s. Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276609 Share on other sites More sharing options...
Kenneth Kissel 281 Posted August 26, 2022 Share Posted August 26, 2022 (edited) Would you think many NBC affiliates would want to start/move a 10 PM newscast after hearing this? Many affiliates have newscasts already on sister stations (Especially FOX). I can see FOX getting very upset at NBC for doing this. I can see WPXI taking its newscast away from WPGH/Sinclair to air on its own channel but it wouldn't be as easy in some cases if an owner has both an NBC and a Fox station. Edited August 26, 2022 by Kenneth Kissel 1 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276613 Share on other sites More sharing options...
Nelson R. 569 Posted August 26, 2022 Share Posted August 26, 2022 1 minute ago, Kenneth Kissel said: Would you think many NBC affiliates would want to start/move a 10 PM newscast after hearing this. Many affiliates have newscasts already on sister stations (Especially FOX). I can see FOX getting very upset at NBC for doing this. In the case of WRAL it might not be a great move. They already have a 10:00 news on Fox 50. It could be simulcast though. In Charlotte it would presumably upset the balance of three 10s and 3 11s, as WCNC’s would likely move to 10pm. Still it seems inevitable. 1 1 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276614 Share on other sites More sharing options...
tyrannical bastard 3948 Posted August 26, 2022 Share Posted August 26, 2022 On one hand it would be nice to have a pretty universal alternative to the FOX station doing news at 10/9. On the other hand, it may be a blow to the FOX stations that have been doing this since the beginning of time, and cause quite a problem when the NBC station is the one that is doing the FOX newscast, places like Pittsburgh and Raleigh. 2 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276615 Share on other sites More sharing options...
tvtime07 252 Posted August 26, 2022 Share Posted August 26, 2022 This is what happens when there is no innovation or creativity, you become a distant memory. This is the network that built Must See TV, now they are crumbling and shifting their efforts to Peacock. Currently, NBC has 6 hours of Dick Wolf, they air The Voice twice a year, and they have no comedy hits. The kids have gone to streaming or You-Tubing, leaving only the oldies watching broadcasting/cable. It's obvious that the next generation of viewers no longer sees broadcasting television as relevant. They're not the only ones doing lazy programming, ABC will be airing 4 hours of Bachelor in Paradise this fall and CBS has always relied on cookie-cutter acronym procedurals for the last couple decades. 1 2 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276616 Share on other sites More sharing options...
Nelson R. 569 Posted August 26, 2022 Share Posted August 26, 2022 Just now, tvtime07 said: ABC will be airing 4 hours of Bachelor in Paradise this fall They could’ve kept Dancing With the Stars on linear… 1 1 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276617 Share on other sites More sharing options...
tvtime07 252 Posted August 26, 2022 Share Posted August 26, 2022 8 minutes ago, Nelson R. said: They could’ve kept Dancing With the Stars on linear… Totally, but I'm guessing they're trying to attract more subscribers for Disney. ABC has been on the same track with the lack of creativity; they recently had a spin-off for The Goldbergs that only lasted 2 seasons, they are about the launch one for The Rookie this fall and they are branching out with The Good Doctor with a backdoor pilot this coming season. 2 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276620 Share on other sites More sharing options...
susquvalleywgal 517 Posted August 26, 2022 Share Posted August 26, 2022 1 hour ago, nickp said: ER was the number 1 show in the country three different years for NBC in that 10 PM slot with 30 million viewers a night Those were the days ... -- Matt 1 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276621 Share on other sites More sharing options...
bpatrick 73 Posted August 26, 2022 Share Posted August 26, 2022 I think it makes great sense. In the Central time zone people are more likely to watch the news at 10 than at 6, and given that many people in the Eastern and Pacific time zones aren't home at 6 they can catch the news at a more convenient time. I know of Fox stations (including one of my two, WGHP) that think a 10:00 newscast is the best thing that ever happened to them; Fox outlet WBRC in Birmingham, with a 9:00 news, registers in the range of 60 shares. When the access rule was first proposed, there was a debate about whether primetime would be 7:30-10:30 or 8-11 (ET/PT). One fear was that if primetime ended at 10:30, the networks would expand their late-night talk shows to two hours, starting at 11/10. (The networks opted for an 8/7 start mainly because they could run more demographically desirable programs from 10-11.) My point here is that I don't know if NBC would move Jimmy Fallon to 11:05, giving him a half-hour's head start on Colbert and Kimmel, but anything is possible. 1 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276622 Share on other sites More sharing options...
Kenneth Kissel 281 Posted August 26, 2022 Share Posted August 26, 2022 (edited) 19 hours ago, Nelson R. said: In the case of WRAL it might not be a great move. They already have a 10:00 news on Fox 50. It could be simulcast though. In Charlotte it would presumably upset the balance of three 10s and 3 11s, as WCNC’s would likely move to 10pm. Still it seems inevitable. These East Coast/Midwest NBC Stations already have 10 PM newscasts on other Networks. WXIA for MyNetwork Affiliate WATL (Atlanta) [TEGNA] WFLA for MyNetwork Affiliate WTTA (Tampa) [Nexstar] WRAL for Fox Affiliate WRAZ (Raleigh) [Capital] WAVY-TV for Fox Affiliate WVBT (Hampton Roads) [Nexstar] WICU for CW Affiliate WSEE dot 2 (Erie) [Lilly] WESH for CW Affiliate WKCF (Orlando) [Hearst] WBAL-TV for MeTV subchannel (Baltimore) [Hearst] WPXI for Fox Affiliate WPGH -TV (Pittsburgh) [Cox/Sinclair] WOAI-TV for Fox Affiliate KABB-TV (San Antonio) [Sinclair] KSHB for Independent KMCI-TV (Kansas City) [Scripps] WWBT for Fox Affiliate WRLH (Richmond) [Gray/Sinclair] KXAN for CW Affiliate KNVA (Austin) [Nexstar] WPTV for Fox Affiliate WFLX (West Palm Beach) [Scripps] WXII for CW Affiliate WCWG (Greensboro) [Hearst] KFOR for Independent KAUT-TV (Oklahoma City) [Nexstar] WBIR for Fox Affiliate WTNZ (Knoxville) [TEGNA/Lockwood] WNYT for MyNetwork Affiliate WNYA (Albany) [Hubbard] WDTN for CW Affiliate WBDT (Dayton) [Nexstar] WGBA for Independent WACY-TV (Green Bay) [Scripps] WTOV for Fox Subchannel WTOV dot 2 {FOX 9} (Wheeling) [Sinclair] WLWT for MeTV subchannel (Cincinnati) [Hearst] WGAL for MeTV Subchannel (Harrisburg) [Hearst] There are probably more so let me know what I missed. Bottom line is that these stations have a decision to make if NBC goes through with this. Edited August 27, 2022 by Kenneth Kissel 1 1 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276623 Share on other sites More sharing options...
Nelson R. 569 Posted August 26, 2022 Share Posted August 26, 2022 1 minute ago, Kenneth Kissel said: These East Coast/Midwest NBC Stations already have 10 PM newscasts on other Networks. WXIA for MyNetwork Affiliate WATL (Atlanta) [TEGNA] WFLA for MyNetwork Affiliate WTTA (Tampa) [Nexstar] WAVY-TV for Fox Affiliate WVBT (Hampton Roads) [Nexstar] WICU for CW Affiliate WSEE dot 2 (Erie) [Lilly] WESH for CW Affiliate WKCF (Orlando) [Hearst] WBAL-TV for MeTV subchannel (Baltimore) [Hearst] WPXI for Fox Affiliate WPGH -TV (Pittsburgh) [Cox/Sinclair] WOAI-TV for Fox Affiliate KABB-TV (San Antonio) [Sinclair] KSHB for Independent KMCI-TV (Kansas City) [Scripps] WWBT for Fox Affiliate WRLH (Richmond) [Gray/Sinclair] KXAN for CW Affiliate KNVA (Austin) [Nexstar] WPTV for Fox Affiliate WFLX (West Palm Beach) [Scripps] WXII for CW Affiliate WCWG (Greensboro) [Hearst] KFOR for Independent KAUT-TV (Oklahoma City) [Nexstar] WBIR for Fox Affiliate WTNZ (Knoxville) [TEGNA/Lockwood] WNYT for MyNetwork Affiliate WNYA (Albany) [Hubbard] WDTN for CW Affiliate WBDT (Dayton) [Nexstar] WGBA for Independent WACY-TV (Green Bay) [Scripps] There are probably more so let me know what I missed. Bottom line is that these stations have a decision to make if NBC goes through with this. WXII for CW WCWG (Greensboro) (Hearst) 2 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276624 Share on other sites More sharing options...
nycnewsjunkie 1439 Posted August 26, 2022 Share Posted August 26, 2022 (edited) 31 minutes ago, tyrannical bastard said: On the other hand, it may be a blow to the FOX stations that have been doing this since the beginning of time, and cause quite a problem when the NBC station is the one that is doing the FOX newscast, places like Pittsburgh and Raleigh. Thing is, why would NBC and their stations care? If anything, they would want to take away from Fox’s prime time news audience. Besides, there’s no guarantee of it being a blow to every Fox station either (see: KTVU, WTVT, KDFW), and more local news competition can’t be too much of a bad thing, even if it is just a sign of less creativity in the TV business. 24 minutes ago, tvtime07 said: Currently, NBC has 6 hours of Dick Wolf, they air The Voice twice a year, and they have no comedy hits. The kids have gone to streaming or You-Tubing, leaving only the oldies watching broadcasting/cable. It's obvious that the next generation of viewers no longer sees broadcasting television as relevant. They're not the only ones doing lazy programming, ABC will be airing 4 hours of Bachelor in Paradise this fall and CBS has always relied on cookie-cutter acronym procedurals for the last couple decades. This lack of creativity isn’t anything new either. I remember when NBC programmed Deal or No Deal 5 nights a week. They practically squeezed the life out of that show with how often it was on. Same could be said for Millionaire in the early-2000s. I wish TV hadn’t gone through such a creative slump over the past 2 decades, but a lot of that creativity has moved over to Amazon, Netflix, and Disney+. Peacock is way behind the game when it comes to streaming (if you want proof, look at some of the movies they have on there). NBC needs to do what it can to make it more lucrative. Besides, the local stations would prefer local news over yet another Dick Wolf series or Dateline rerun. 4 minutes ago, Kenneth Kissel said: These East Coast/Midwest NBC Stations already have 10 PM newscasts on other Networks. WXIA for MyNetwork Affiliate WATL (Atlanta) [TEGNA] WFLA for MyNetwork Affiliate WTTA (Tampa) [Nexstar] WAVY-TV for Fox Affiliate WVBT (Hampton Roads) [Nexstar] WICU for CW Affiliate WSEE dot 2 (Erie) [Lilly] WESH for CW Affiliate WKCF (Orlando) [Hearst] WBAL-TV for MeTV subchannel (Baltimore) [Hearst] WPXI for Fox Affiliate WPGH -TV (Pittsburgh) [Cox/Sinclair] WOAI-TV for Fox Affiliate KABB-TV (San Antonio) [Sinclair] KSHB for Independent KMCI-TV (Kansas City) [Scripps] WWBT for Fox Affiliate WRLH (Richmond) [Gray/Sinclair] KXAN for CW Affiliate KNVA (Austin) [Nexstar] WPTV for Fox Affiliate WFLX (West Palm Beach) [Scripps] WXII for CW Affiliate WCWG (Greensboro) [Hearst] KFOR for Independent KAUT-TV (Oklahoma City) [Nexstar] WBIR for Fox Affiliate WTNZ (Knoxville) [TEGNA/Lockwood] WNYT for MyNetwork Affiliate WNYA (Albany) [Hubbard] WDTN for CW Affiliate WBDT (Dayton) [Nexstar] WGBA for Independent WACY-TV (Green Bay) [Scripps] There are probably more so let me know what I missed. Bottom line is that these stations have a decision to make if NBC goes through with this. What “decision” do they have to make? Just simulcast the damn thing. The stations would be more than grateful for the extra ad revenue. Edited August 26, 2022 by nycnewsjunkie Redundancy 1 1 1 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276625 Share on other sites More sharing options...
Kenneth Kissel 281 Posted August 26, 2022 Share Posted August 26, 2022 7 minutes ago, Nelson R. said: WXII for CW WCWG (Greensboro) (Hearst) It was already added before you posted this. 8 minutes ago, nycnewsjunkie said: What “decision” do they have to make? Just simulcast the damn thing. The stations would be more than grateful for the extra ad revenue. Simulcasting Is a terrible idea for the viewer and shows how greedy you are as a company. Also, I would ask WBRE/WYOU, WJXX/WTLV, WICU/WSEE, and WJAX/WFOX how simulcasting "helps" their ratings. It doesn't. Fox would still be upset if their newscast is simulcast with an NBC Station. Count on it. 2 1 Link to comment https://localnewstalk.net/topic/19134-nbc-considering-giving-10pm9pm-back-to-affiliates/#findComment-276626 Share on other sites More sharing options...
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