ABC 7 Denver

Time to render is cheaper and uses fewer resources.

Yes. Troika scraped these together from another campaign they had worked on.

This seems like an attempt to counter program climate crisis science.

I think one thing attractive here is the CW. Discovery can add additional 'unscripted' programming to the CW and reduce the production costs while increasing revenue. The CW is still such a minor network that the amount of scripted programming it has is expensive compared to it's ratings. So it has a way thin margins. I think Discovery can boost that. I also wouldn't be surprised if Scripps spins off their networks again and Discovery, along with the vast library of WarnerMedia, buys that up too. Considering how many libraries they have and the studio accessibility, owning those assets as well would make sense. With regard to the name: DISCOVERY WARNER

Ahahahaha! No. We won't. TV stations are going to become less relevant over time.

Sure, if they want to use it as part of the operating expenses or give it to shareholders as dividends.

One market's ratings does not a large group's profits make. Nexstar may feel that losing 2-3 morning hours of local news programming across 40+ markets is worth it if the margin is made up in spades. The ratings (and ad-buy revenue) is very strong in proportion to the overall production costs.

I can't speak to the specifics, but from a rudimentary analysis, the collective number of staff hired on a per-station basis to produce an additional newscast is greater than that required to produce syndicated programming, especially with lower production costs like The List and Right This Minute as opposed to the former Arsenio Hall Show or Jeopardy. As a group like Scripps buys more stations, the overall savings further nets out. This is why I fully expect Nexstar to produce a NewsNation AM newscast for all of their Fox, CW and MyNetTV affils. The investment made in NewsNation is already significant and has no signs of waning (though I would argue about value for the Nexstar, Inc. brand entirely, because it's not their core competency). Therefore a syndicated morning program would A. Reduce staffing needs at many Nexstar stations. B. Drive viewers to the NewsNation cable channel. It's really a no brainer to me. A PM national for those stations a half hour earlier, could drive people to the network as well, if used to tease stories you'll only see on the Network.

Whether you appreciate it or not, group revenue isn't measured on a station by station basis.

I know the metrics intimately, they return a strong margin.

Ok, but if the profit is better than other options, they're going to stick with it.

I know! The epitome of laziness.

Jesus. Increase the damn framerate in AE! It's not that damn hard.

That's exactly what I'm insinuating!

Not because he didn't get his way, but because the company isn't run effectively.

A bureau? Yes. A local program or subchannel called NewsNation Local? Probably at some point, yes.

He's the CBS Marketing Agency Creative Director (https://www.cbsmarketingagency.com/team). It's about time the O&Os work with someone other than Rey Rodriguez for their group design.

They'll likely get new creative leadership too. Bruce Bauer will exit.

That is the worst variation of that package that I have ever seen!

Iiiii maybe getting that confused with KDVR|KWGN. Oops.

Denver is a hub too.

He'll probably land at KDVR|KWGN where his WNCN GM now is.

They haven't moved yet and they will likely be putting a new building on the same lot.

I'll ask the GM. I know him.

I'm going to guess that this coincides with a new graphics package too, e.g. the Nexstar Fox package.