I’m a news junkie..so what 42 Posted December 15, 2021 Share Posted December 15, 2021 KAIT in Jonesboro got the new Gray look as well. Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-267791 Share on other sites More sharing options...
TennTV1983 804 Posted December 15, 2021 Share Posted December 15, 2021 4 minutes ago, I’m a news junkie..so what said: KAIT in Jonesboro got the new Gray look as well. Interesting that this happened right before their new set was supposed to debut. Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-267792 Share on other sites More sharing options...
CircleSeven 1955 Posted December 15, 2021 Share Posted December 15, 2021 (edited) They went with the overused WMC pack. Edited December 15, 2021 by CircleSeven 2 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-267795 Share on other sites More sharing options...
TheSpeedKing 268 Posted December 19, 2021 Share Posted December 19, 2021 (edited) I saw this on Syncbak’s VUit. On air, WFIE is still on the Raycom look, and they have reverted back to the old weather graphics. Edited December 19, 2021 by TheSpeedKing Some more evidence Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-267953 Share on other sites More sharing options...
TheSpeedKing 268 Posted December 19, 2021 Share Posted December 19, 2021 On 12/14/2021 at 11:48 PM, CircleSeven said: They went with the overused WMC pack. Eww, Helvetica+crappy 3D glass effects? This is a choice, and a large portion of Gray stations..actually chose it? Gray stations, please invest and either get a quality art department or go out of house. 1 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-267954 Share on other sites More sharing options...
CircleSeven 1955 Posted December 19, 2021 Share Posted December 19, 2021 (edited) 18 minutes ago, TheSpeedKing said: I saw this on Syncbak’s VUit. On air, WFIE is still on the Raycom look, and they have reverted back to the old weather graphics. That's the graphic when you press it to get to the on demand video. The station has yet to debut the graphics on air. Edited December 19, 2021 by CircleSeven 3 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-267955 Share on other sites More sharing options...
pinghawi 2 Posted January 2, 2022 Share Posted January 2, 2022 Does anyone know if and/or when the Quincy Media acquired stations owned by Gray Media will update/refresh the current graphics? Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268411 Share on other sites More sharing options...
TheSpeedKing 268 Posted January 2, 2022 Share Posted January 2, 2022 25 minutes ago, pinghawi said: Does anyone know if and/or when the Quincy Media acquired stations owned by Gray Media will update/refresh the current graphics? We don't know what's happening with Gray graphics at this point. The Meredith hub's fate is unknown, so before any of the ex-Quincy stations get new graphics, Gray must decide whether to shift these stations to the Meredith hub or to shut the Meredith hub down and go out-of-house (a la Page 1 of this thread). 1 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268414 Share on other sites More sharing options...
ABC 7 Denver 1717 Posted January 2, 2022 Share Posted January 2, 2022 1 hour ago, TheSpeedKing said: We don't know what's happening with Gray graphics at this point. The Meredith hub's fate is unknown, so before any of the ex-Quincy stations get new graphics, Gray must decide whether to shift these stations to the Meredith hub or to shut the Meredith hub down and go out-of-house (a la Page 1 of this thread). This is very easy. There is no Meredith creative hub. Matt Quinn, over at Hothaus, designed the standardized Meredith package originally for WSMV. It was implemented at every other Meredith station when Bob St. Charles became Group Director, as all marketing was hubbed before the sale. Now, however, that each station has a CSD again and Bob is back to being solely the CSD for WSMV, stations will inevitably go in their own direction. Hilton Howell highly prefers that all stations use Gray graphics. There are some holdouts, certainly, but those will eventually cave. 2 1 1 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268415 Share on other sites More sharing options...
TheSpeedKing 268 Posted January 2, 2022 Share Posted January 2, 2022 1 hour ago, ABC 7 Denver said: Hilton Howell highly prefers that all stations use Gray graphics. Like WOIO's? Graphics implemented during Gray ownership are considered Gray graphics in my books. Howell probably does not care where those graphics came from. So, they're going out-of-house. 2 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268417 Share on other sites More sharing options...
pinghawi 2 Posted January 3, 2022 Share Posted January 3, 2022 WJHG has upgraded to the Hexagon/Beehive look! This is one of the forecast graphics I found from their website: wjhg.com/weather! 1 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268423 Share on other sites More sharing options...
Yankees4life 559 Posted January 3, 2022 Share Posted January 3, 2022 1 hour ago, pinghawi said: WJHG has upgraded to the Hexagon/Beehive look! This is one of the forecast graphics I found from their website: wjhg.com/weather! Not only new graphics but new music as well as they switch out Inergy for The Rock. Much needed upgrade really... Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268425 Share on other sites More sharing options...
TheSpeedKing 268 Posted January 3, 2022 Share Posted January 3, 2022 14 minutes ago, Yankees4life said: new music as well as they switch out Inergy for The Rock The Rock is garbage IMO. I would've preferred NBC to sell back the O&O package to SAM for syndication rather than keeping The Rock. CBS Local *might* have been another option if they wanted to pull a WVIT and use the Enforcer logo. 1 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268426 Share on other sites More sharing options...
LOWERCASE GUY 262 Posted January 5, 2022 Share Posted January 5, 2022 Talk about going Retro! Looks like WAVE will be getting a new logo this year to commemorate their 75th Anniversary. From what I've been told, it'll debut on air early this year. 5 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268515 Share on other sites More sharing options...
TheSpeedKing 268 Posted January 5, 2022 Share Posted January 5, 2022 (edited) 14 minutes ago, LOWERCASE GUY said: Talk about going Retro! Looks like WAVE will be getting a new logo this year to commemorate their 75th Anniversary. From what I've been told, it'll debut on air early this year. Finally! This is what I’ve been hoping for all these years. Modernity has been something WAVE pushed really hard as of late. So a “fresh” logo design was in order. Edited January 5, 2022 by TheSpeedKing 1 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268517 Share on other sites More sharing options...
noggi 604 Posted January 6, 2022 Share Posted January 6, 2022 That will look amazing on some big tacky 3D poorly textured random shapes with some lens flares. 1 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268520 Share on other sites More sharing options...
TheSpeedKing 268 Posted January 6, 2022 Share Posted January 6, 2022 1 minute ago, noggi said: That will look amazing on some big tacky 3D poorly textured random shapes with some lens flares. The WAVE logo is usually applied to flat elements only-don't be concerned about that. Also, have you seen their previous graphics? (Videos are in this thread) Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268521 Share on other sites More sharing options...
Samantha 2896 Posted January 6, 2022 Share Posted January 6, 2022 That is sliiiiiiiiick... It's also a new design riffing off the 1960s version (with the sine wave in the A). 2 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268522 Share on other sites More sharing options...
qunewsguy 377 Posted January 6, 2022 Share Posted January 6, 2022 WAVE has already debuted a spot with the logo on their building, station gear, and mic flags. The logo treatment at the end of the spot is great. https://vimeo.com/662689785 2 1 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268525 Share on other sites More sharing options...
tyrannical bastard 3953 Posted January 6, 2022 Share Posted January 6, 2022 It's a fantastic reboot of their old-time logo. I think it's going to be the next design trend as stations resurrect and re-boot their heritage branding because of how homogeneous and "networked" broadcast affiliates have become. WKBN doing what they did a decade ago was another great example of using their heritage "WKBN" sign as part of their logo. 9 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268526 Share on other sites More sharing options...
tyrannical bastard 3953 Posted January 6, 2022 Share Posted January 6, 2022 (edited) At least it wasn't something like this..... (which actually applies since this is how state routes are signed in Kentucky) Edited January 6, 2022 by tyrannical bastard 7 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268534 Share on other sites More sharing options...
LexTVandRadio 418 Posted January 6, 2022 Share Posted January 6, 2022 8 hours ago, tyrannical bastard said: At least it wasn't something like this..... (which actually applies since this is how state routes are signed in Kentucky) We are very creative here in Kentucky lol. Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268539 Share on other sites More sharing options...
TheSpeedKing 268 Posted January 6, 2022 Share Posted January 6, 2022 New graphics as well? 2019-2020 look refreshed for VizRT? Either way, this is shaping up to be a great rebrand. 2 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268547 Share on other sites More sharing options...
JosiahCubed 281 Posted January 6, 2022 Share Posted January 6, 2022 13 hours ago, tyrannical bastard said: It's a fantastic reboot of their old-time logo. I think it's going to be the next design trend as stations resurrect and re-boot their heritage branding because of how homogeneous and "networked" broadcast affiliates have become. WKBN doing what they did a decade ago was another great example of using their heritage "WKBN" sign as part of their logo. Yeah, and then you look at WPXI, which has used the same "11" logo since the 80s. Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268549 Share on other sites More sharing options...
MediaZone4K 2185 Posted January 6, 2022 Share Posted January 6, 2022 16 hours ago, tyrannical bastard said: It's a fantastic reboot of their old-time logo. I think it's going to be the next design trend as stations resurrect and re-boot their heritage branding because of how homogeneous and "networked" broadcast affiliates have become. WKBN doing what they did a decade ago was another great example of using their heritage "WKBN" sign as part of their logo. I would like to see this old/new blend trend happen! Wish stations could add their own spin on the corporate graphics to add a nice balance between uniqueness and uniformity. 6 Link to comment https://localnewstalk.net/topic/17000-the-ever-evolving-gray-graphics-situationthread/page/27/#findComment-268562 Share on other sites More sharing options...
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